Advertising & Marketing

Zero-Click Searches Surge to 69%: Marketers’ SEO Adaptation Strategies
The Rise of Zero-Click Searches In an era where search engines increasingly provide answers directly on results pages, the phenomenon known as zero-click searches is reshap...
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YouTube TV Eyes Cheaper Sports Package Amid Price Hikes
In a move that could reshape the streaming television market, YouTube TV is reportedly mulling the introduction of a dedicated "Sports & Broadcast" package, aimed at sports enth...
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WhatsApp Introduces Close Friends for Private Status Sharing
In the ever-evolving world of messaging apps, Meta Platforms Inc. is poised to enhance user privacy and engagement on WhatsApp with a new feature that mirrors one of Instagram's mo...
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Trump Plans Expansion of Intel Stake Model to AI, Biotech, and More
In a bold escalation of government involvement in the tech sector, President Donald Trump is signaling plans to extend the model of his administration's recent equity stake in Inte...
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Spirit Airlines Awards CEO $2.9M Bonus Amid Bankruptcy Woes
In the turbulent skies of the U.S. airline industry, Spirit Airlines has once again captured attention with its controversial compensation decisions amid financial distress. Just d...
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YouTube TV Debuts Floating UI Overhaul for Android TV
In the ever-evolving world of streaming services, YouTube TV has unveiled a significant user interface overhaul specifically tailored for Android TV devices, marking a pivotal shif...
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India’s E-Waste Recycling: Gold Profits vs. Toxic Risks and Pollution
India's Hidden Goldmine in Discarded Gadgets In the bustling outskirts of New Delhi, a vast network of informal workshops hums with activity, where workers disman...
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FTC Warns Google, Meta Against EU DSA Violating US Free Speech
In a move that underscores the growing tensions between U.S. regulatory priorities and European tech governance, the Federal Trade Commission has issued a stark warning to major Am...
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AI Automates 80% of B2B Marketing: Hybrid Strategies for 2025
In the fast-evolving world of B2B marketing, artificial intelligence is no longer a novelty but a core engine driving efficiency and innovation. At Aviatri...
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FDA Official Demands YouTube Remove Past COVID Vaccine Criticisms
In a surprising twist within the regulatory corridors of Washington, a high-ranking official at the U.S. Food and Drug Administration has called for the takedown of YouTube videos...
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AI Billionaire Lucy Guo Launches Passes to Rival OnlyFans with AI Tools
In the heart of West Hollywood, where tech ambition meets celebrity glamour, Lucy Guo is betting big on a new venture that could redefine how influencers monetize their stardom. Th...
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Google Upgrades AI Search with Gemini 2.5 for Speed and Accuracy Boost
Google's latest update to its AI Mode in Search represents a significant evolution in how the company integrates artificial intelligence into everyday user experiences, potentially...
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Danny Sullivan’s Farewell Keynote: AI, SEO, and E-E-A-T Insights
Danny Sullivan's Swan Song at WordCamp: Insights from a Search Pioneer In the bustling halls of the Oregon Convention Center in Portland, Danny Sullivan, the long...
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Google: Crawling Fluctuations Not Tied to Algorithm Updates
Decoding Google's Crawling Mechanics In the intricate world of search engine optimization, misconceptions often swirl around how Google operates its vast machinery. A persi...
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Google Integrates AI Overviews with Knowledge Panels, Boosting Search but Hurting SEO
Evolution of Google's Search Interface Google has been steadily enhancing its search capabilities with artificial intelligence, and a notable recent development i...
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