Advertising & Marketing

Warner Bros. CEO Zaslav Signals HBO Max Price Hikes for Profitability
In a recent appearance at the Goldman Sachs Communacopia + Technology Conference, Warner Bros. Discovery Inc. Chief Executive David Zaslav signaled a potential shift in the company...
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US Treasury Expands No Tax on Tips to Streamers, Influencers with $25K Deduction
In a surprising twist to tax policy, the U.S. Treasury Department has expanded the scope of the "no tax on tips" initiative, originally championed by former President Donald Trump,...
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Google Launches AI Suggested Plans in Ads Performance Planner
In a move that underscores Google's ongoing push to streamline digital advertising tools, the tech giant has introduced Suggested Plans within its Performance Planner feature for G...
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YouTube Expands Multi-Language Audio Dubbing to All Creators
In a move poised to reshape global content creation, YouTube has expanded its multi-language audio feature, enabling millions of creators to dub their videos into multiple language...
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Bluesky Launches Targeted Age Verification in South Dakota, Wyoming
Bluesky's Strategic Pivot on Age Verification Social media platform Bluesky, known for its decentralized approach and Twitter-like interface, has announced plans to impleme...
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Narrative Podcasts Decline: High Costs, Shifts, and Revival Strategies
In the ever-evolving world of audio entertainment, narrative podcasts—those meticulously crafted, story-driven series that once captivated millions—appear to be fading from promine...
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300% Surge in Self-Harm Among US Preteens Using Household Meds
A troubling surge in self-harm among preteens has emerged as a stark indicator of deepening mental health challenges, with a new study revealing that incidents involving household...
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Google Launches AI-Powered Ads Updates with Asset Studio and Demand Gen
Google has unveiled a suite of updates to its advertising platform, introducing advanced creative and omnichannel tools designed to streamline campaigns for marketers navigating an...
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Google Expands AI Max Search Campaigns to Global Beta with 14% Conversion Boost
Google's advertising ecosystem received a significant boost this week as the tech giant expanded its AI Max for Search campaigns into a global beta phase, marking a pivotal evoluti...
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Meta Expands Community Notes for Crowdsourced Fact-Checking
In a significant evolution of its content moderation strategy, Meta Platforms Inc. has rolled out enhancements to its Community Notes system, aiming to bolster user-driven fact-che...
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Bluesky Implements Age Verification in South Dakota, Wyoming Amid Privacy Debates
In a move that underscores the growing tensions between social media platforms and state-level regulations aimed at protecting minors online, Bluesky, the decentralized social netw...
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Engineer Builds AI Search Engine for $1,000 to Challenge Google
In a modest laundry room in suburban America, a software engineer named Ryan Pearce is quietly challenging the dominance of tech behemoths like Google. Armed with little more than...
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Bending Spoons Acquires Vimeo in $1.38B All-Cash Deal
In a move that underscores the evolving dynamics of the digital media sector, Italian technology conglomerate Bending Spoons has agreed to acquire Vimeo Inc. for $1.38 billion in a...
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Reddit Launches Free Pro Tools for Publishers to Boost Engagement
Reddit's Strategic Push into Publisher Engagement In a move that underscores Reddit's evolving role in the digital media ecosystem, the platform has unveiled a suite of new...
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Minute Media Acquires VideoVerse for $300M to Advance AI Sports Tech
In a move that underscores the growing intersection of artificial intelligence and sports media, Minute Media, the BlackRock-backed digital content powerhouse, has acquired VideoVe...
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