MarTechPro

Earlier this year, Google launched a new design for its image search, and ever since, there has been a substantial amount of backlash from webmasters claiming that the changes have...

Yahoo Ad Revenue Disappoints, But Paid Search Clicks Are Up

Yahoo reported its Q1 earnings on Tuesday, with GAAP revenue at $1,140 million for the quarter. Revenue ex-TAC was $1,074 million. The company posted GAAP income from operations...

You Can Get Keyword Data From Facebook Graph Search in Google Analytics

Will Facebook's Graph Search become a major piece of successful online marketing strategies? It's still in its infancy, and does only a small fraction of what it promises to do at...

Yahoo Is Not Pleased With Its Microsoft Search Deal

That big Yahoo Microsoft search deal is not working as well as Yahoo would like. Do you think Yahoo will sever its ties with Microsoft prematurely? Do you think it shou...

Yahoo Earnings Better Than Expected With Some Help From Search

Yahoo just released its earnings for the fourth quarter and full year 2012, beating analysts' expectations, and perhaps more noteworthy, showing solid signs for Yahoo's search busi...

Is The Future Of Marketing In Genetics?

At risk of sounding like a total nutjob, I want to explore some interesting technologies that are developing that could one day have an impact on how marketers target their audienc...

What Does Facebook Graph Search Mean For SEO?

Facebook has dominated the conversation in the tech world this week (for several...

Facebook Dominates U.S. Desktop Searches In 2012

Experian Marketing Services...

Can Bing Now Lure More Searches Away From Google?

October has been a huge month for Microsoft, and it's going to be interesting to see how the company's new products and implementations inspire Bing use. Is Bing poised...

Googler Offers Search Marketing Tips for Small, Local Businesses

When it comes to online advertising, Google is king. When it comes to search marketing in particular, Google has no peer. While nearly every major company in the U.S. has now inv...

SEMPO Urges FTC To Review Search Labeling Transparency

The SEMPO (Search Engine Marketing Professional Organization) Board of Directors has sent a letter to FTC Chairman Jon Leibowitz regarding searc...

People Are Increasingly Turning To Social Over Search

To be clear, people are still turning mostly to search for seeking the answers to their questions. However, the gap between search and social networks is narrowing. Are...

Facebook Is Doing Search. Should Google Be Concerned?

Facebook is doing search. We've been talking about this for quite some time, but now it has come straight from the mouth of CEO Mark Zuckerberg. Should Google consider...

Will Google Make Email Marketing Even Better For Conversions?

Google may have just made email marketing even more effective, and more important to your maketing strategy. Thanks to a new feature...

Who Will Win the Social Search Engine War? Facebook, Google, Or Someone Else?

The search industry has witnessed multiple changes over the past couple of years. Among the most notable changes are social, mobile, and local being integrated into search results....

Subscribe for Updates

MarTechPro Newsletter

The essential newsletter for MarTech decision-makers. Stay ahead in the fast-evolving world of marketing technology with cutting edge trends, actionable insights, exlusive resources, and industry updates.

MarTechPro

Ready to get started?

WebProNews is a leading publisher of business and technology email newsletters and websites.