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Google announced that it is extending its secure search efforts to paid search, and that it will remove queries from referers on ad clicks originating from SSL searches on Google.c...

Google Reportedly Expanding ‘Not Provided’ To 3rd-Party Paid Search

Update: OK, this just happened. Last mont...

Email Marketing Best Online Channel For ROI [Report]

Econsultancy has released its 8th annual Email Marketing Industry Census, based on what it says is the largest UK survey of email marketers. It finds that revenue from email has in...

Report: Half Of Google Paid Search Clicks Will Come From Mobile By December Of Next Year

50% of Google paid search clicks will come from mobile devices by December of next year, according to Marin Software, which has a new report out on the subject. That figure is bas...

2014: The Year Affiliate Marketing Grows Up

Affiliate marketing is stagnant and ripe for innovation. In-content “affiliate” or “performance” marketing -- driving traffic through product links embedded in original content --...

Was This A Wise Marketing Strategy By Groupon?

Groupon is doing what it does best - attracting attention for being just a little bit "off the wall." The company has been doing this for as long as I can remember, and apparently...

Paid Search Ads May Not be Worth Anything, Shows Study

As advertisers have begun adapting to the internet, paid search ads have become a common way for businesses to advertise to potential customers. Specifically, Google has...

Can Search Improvements Make Pinterest More Valuable To Businesses?

Pinterest is becoming a better search engine, and it's likely only getting started. Have you ever used Pinterest specifically to search for something? Do you think it i...

Ecommerce Sites Aren’t Utilizing Site Search Data Like They Should Be

SLI Systems has put out a report finding that most eCommerce sites are missing out on a big opportunity to use data from their internal site search tool to improve the effectivenes...

Demand Media Revenue Down Thanks To Loss Of Search Referrals

Demand Media just announced its results for the third quarter. Revenue was down 2% year over year. Content and media revenue specifically was down 7%. Registrar revenue was up 11%,...

Are You Getting More Out Of Paid Search Than From SEO?

As you've probably found out, getting your content seen in Google's organic listings is not as easy as it used to be. It's no wonder that businesses are getting more out of paid li...

Google Image Search Changes Have Not Been Kind To Webmasters

Earlier this year, Google launched a new design for its image search, and ever since, there has been a substantial amount of backlash from webmasters claiming that the changes have...

Yahoo Ad Revenue Disappoints, But Paid Search Clicks Are Up

Yahoo reported its Q1 earnings on Tuesday, with GAAP revenue at $1,140 million for the quarter. Revenue ex-TAC was $1,074 million. The company posted GAAP income from operations...

You Can Get Keyword Data From Facebook Graph Search in Google Analytics

Will Facebook's Graph Search become a major piece of successful online marketing strategies? It's still in its infancy, and does only a small fraction of what it promises to do at...

Yahoo Is Not Pleased With Its Microsoft Search Deal

That big Yahoo Microsoft search deal is not working as well as Yahoo would like. Do you think Yahoo will sever its ties with Microsoft prematurely? Do you think it shou...

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