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2020 Could Be ‘Breakout Year’ For Apple Wearables

According to TheStreet.com, Jefferies analyst Kyle McNealy believes 2020 may be a “breakout year” for Apple wearables. Apple’s Wearables unit has been growing increasingly important for the comp...
2020 Could Be ‘Breakout Year’ For Apple Wearables
Written by Matt Milano
  • According to TheStreet.com, Jefferies analyst Kyle McNealy believes 2020 may be a “breakout year” for Apple wearables.

    Apple’s Wearables unit has been growing increasingly important for the company, as AirPods, AirPods Pro and the Apple Watch have become must-have devices for many people, especially during the holiday season. What’s more, these devices receive almost universally high praise from critics, increasing their appeal even more.

    Revenue from Wearables hit $10 billion in the latest quarterly earnings, and McNealy sees the category contributing 3% to 4% of total company growth in 2020 and 2021.

    According to TheStreet, McNealy said in a research note: “We see fiscal 2020 as a breakout year for Apple’s Wearables business. Multiple 2019 product launches, potential average selling price expansion from AirPods Pro, and strong customer interest across product lines support our view that 2020 will be a meaningful inflection point for the business.”

    This is good news for Apple, as the company looks to build its non-iPhone revenue streams.

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