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Yahoo’s comScore February Rankings Triumph Explained!

The Yahoo-ABC tag team dropped some bows on the competition in February

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Yahoo’s comScore February Rankings Triumph Explained!
[ Business]

comScore’s online video rankings for February were released earlier today and perhaps most notable in the list was Yahoo’s meteoric ascent to the second-highest brand when, in previous months, Yahoo was nowhere to be found on comScore’s listings.

Now, though, Yahoo has shared the secret to their online video success: it’s owed to a partnership between the web company and ABC News that was announced all the way back in October 2011. On a blog post earlier today, ABC News Digital Senior Vice President Joe Ruffolo said, “The relationship is even more successful than we had dreamt.”

Among U.S. news sites, the Yahoo-ABC pair now tops the list of online videos among news outlets.

The Huffington Post provided the following video of Ruffolo explaining the success of the partnership.

Yahoo’s comScore February Rankings Triumph Explained!
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