Yahoo Has An AdSense Again

By: Chris Crum - September 27, 2012

Yahoo, via the Yahoo Bing Network, has partnered with on a new contextual display advertising option for web publishers. AdWeek dubs it a resurrection of Yahoo’s “AdSense.”

Yahoo shut down is Publisher Network two years ago, but now under Marissa Mayer, the company is getting back into the game. This time the product is actually called Yahoo Bing Network Contextual Ads (Powered by

Yahoo explains, “The Yahoo! Bing Network Contextual Ads program combines the expertise of the Yahoo! Bing Network and to enable web publishers to easily and effectively earn advertising revenue. Publishers can now use the self-serve platform to create and customize ad units that display relevant text ads from across the Yahoo! Bing Network.”

“The Contextual Ads program gives you the ability to tap into millions of ads and ad topics to generate additional revenue from your web site,” the company says. “It only takes minutes to implement. You can select an ad size and copy-paste the HTML provided on your web pages to start displaying targeted sponsored links and ad topics. Here is your chance to extract more value from your content, try something different, diversify your revenue sources and enjoy the benefits of working with an industry-leading ad network.”

The offering promises a “huge” advertiser pool, robust targeting, customization, dynamic optimization, greater control, mobile ads and reporting.

Right now, the product is only available via invite, which can be requested here.

About the Author

Chris CrumChris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.

View all posts by Chris Crum
  • Nagraj

    All The Very Best Yahoo


    Hope i can also use it to increase my revenue.Good info.

  • Louis Edwards

    It is time Google loses its stranglehold on the Adsense market. Welcome to Yahoo-Bing. Competition will cause improved service to customers. Google has been mistreating small business people.

  • Richard Ng

    Nice! Finally, another heavyweight is coming into play and make sure Google has a fair share of competition!

    Hope it work out well for Yahoo!

  • SM.Ching

    I agree with what Louis Edwards say. Google just reject your application without any details information.

  • bperfects

    All The Very Best Yahoo

  • Dickson

    Great, thanks for the info…
    As now, google adsense very difficult to apply, yahoo is one of the good alternative…

  • Pengetahuan produksi

    Thanks for the info, but so sad, after i read the policy, it is only apply for uk/us/canada.

  • Pengetahuan produksi

    Thanks for the info, but so sad, after i read the policy, it is only apply for uk/us/canada.

  • Site Administrator

    Yahoo Bing Network, partnered with proved a great disappointment in our case. We had lot of hopes when we signed up for an account with them. The Account Manager who was appointed to monitor the progress was initially enthusiastic and promised that things would improve after they made the initial study. But nothing happened after two months. The Account Manager and the assistant he appointed have since gone silent and does not even respond to our emails. This seems to be another also ran and tried to compete with Google but lost effort on the part of Yahoo and Microsoft. Not sure what value brings to them. They allow only text ads and chances are you may not earn more than a dollar a day.

  • vedp

    yes is beter than adsense

  • himmatji

    i am very disappointment with

  • samuel

    how can i get yahoo adsense to my web