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Google Introduces ‘x-default hreflang’ Annotation For Webmasters

Google Introduces ‘x-default hreflang’ Annotation For Webmasters

By Chris Crum April 10, 2013

Google introduced a new rel-alternate-hreflang annotation for webmasters to specify international landing pages. It’s called “x-default hreflang,” and it signals to Google’s algorithms that a page doesn’t target a specific language or location. “The homepages of multinational and multilingual websites …

Google Sending Messages For All Manual Actions Google Sending Messages For All Manual Actions
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Google’s Matt Cutts, as you may know, spoke at PubCon this week. It’s where he revealed Google’s new Link Disavow tool. That seems to have overshadowed just about everything else from the conference (even the news that PubCon founder Brett …

Jim Boykin Buys WebmasterWorld Forum Jim Boykin Buys WebmasterWorld Forum
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WebmasterWorld and Pubcon founder Brett Tabke has sold WebmsaterWorld to Jim Boykin, who runs Internet Marketing Ninjas. The announcement was made today at PubCon, which Tabke will continue to run. “Internet Marketing Ninjas, led by company founder Jim Boykin, is …

Google Can Ignore Your Link Disavow Requests Google Can Ignore Your Link Disavow Requests
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Google finally announced the launch of a Link Disavow tool for webmasters today, after months of anticipation. This is a tool that you can use to tell Google to ignore links if you feel they are hurting your search engine …

Google Tweaks Rich Snippets Testing Tool Google Tweaks Rich Snippets Testing Tool

Google has launched a new version of its rich snippet testing tool, which it now calls the Structured Data Testing Tool. The company says it has improved how it displays rich snippets in the tool to better mach how they …

Google May Soon Update Its Webmaster Guidelines Google May Soon Update Its Webmaster Guidelines
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It looks like Google may soon be changing its Webmaster Guidelines. Patrick Sexton from FeedTheBot claims to have spotted an updated version of the guidelines, and posted about them. However, he says, two Google employees told him that they were …

Now Is Your Chance To Ask Matt Cutts A Question Now Is Your Chance To Ask Matt Cutts A Question
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If you’re reading this, you’ve probably seen some of the Webmaster Help videos Google’s Matt Cutts has done. He regularly takes questions from webmasters about various Google behaviors, and uploads responses to YouTube. Sometimes, they’re longer in more in depth, …

Noteworthy Videos
Google Gives You More Site Error Details Google Gives You More Site Error Details

Google is now sharing more detailed Site Error info in Webmaster Tools. Sire Errors will now display stats for each site-wide crawl error from the past ninety days. It will also show failure rates for category-specific errors. “This information is …

Fear Of Google Has Web's Building Blocks Crumbling Fear Of Google Has Web's Building Blocks Crumbling
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This year, as you may know, Google has been sending out a whole lot of messages to webmasters about problematic links. People are in a frenzy trying to get rid of links that may or may not be hurting their …

Google Confuses Webmasters Again Google Confuses Webmasters Again
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Last week, Google began sending out messages to webmasters, warning them of bad links, much like the ones that many webmasters got prior to the infamous Penguin update. Google said, however, that these messages were different. Whereas the company’s advice …

Google Videos Webmasters Need To Watch Google Videos Webmasters Need To Watch
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Google has updated its Webmaster Academy site to feature more videos. Some of the videos on the site are old, but some are brand new. None fo them are incredibly long, so if you have a few minutes to spare, …

Google Has New Advice For Mobile SEO Google Has New Advice For Mobile SEO

Google has been pushing its “GoMo” campaign for a while, trying to get sites set up for mobile success, but today, Google posted specific recommendations for smartphone-optimized sites on its Webmaster Central blog. Google says it supports the following configurations …

Google Gives Webmasters More Translation Control Google Gives Webmasters More Translation Control

Back in 2009, Google released Website Translator, a plugin powered by Google Translate, which enabled webmasters to make their site’s content available in 51 languages (now it’s over 60). Google says over a million sites have utilized it to date. …

Google Explains Its Responsive Webpage Design Google Explains Its Responsive Webpage Design
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Though Google realizes that multiple versions of a website can help tailor that site for display on a specific device, Google uses a different approach for displaying websites on a wide variety of devices. Instead of having separate websites for …

Google Updates Rich Snipppets, Author Stats MIA Google Updates Rich Snipppets, Author Stats MIA
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Update: A Google spokesperson tells WebProNews, “We’ve currently disabled the experimental ‘Author stats’ feature in Webmaster Tools Labs as we work to fix a bug in the way stats are attributed.” Google announced that Product Rich Snippets are now supported …

Google Goes In Depth On Pagination Google Goes In Depth On Pagination
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Back in September, Google introduced new markup for paginated content in an effort to return single-page versions of content in search results, when the content is broken up among multiple page. This would include things like multiple-page articles and slideshows. …

Google Webmaster Tools Gets New Admin Feature Google Webmaster Tools Gets New Admin Feature
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Google announced the launch of a new Webmaster Tools feature, which lets verified site owners grant limited access to their site’s data and settings to other people. You can do this from the home page, by clicking “Manage Site” and …