Late last week, we reported that the Walt Disney Company and Hulu were close to reaching a content-sharing arrangement. It now looks like a little bit of a bidding war is occurring, though, as YouTube's supposedly working on a Disney deal of its own.
Hulu may be about to get huge. A new rumor has the video-sharing site in negotiations with the Walt Disney Company, and if all goes well, it's reasonable to expect that Hulu would gain access to content from popular average-viewer brands in addition to some kid-friendly stuff.
If Disney really plans to make a quick twenty purchases of online properties, they are off to a fast start with their acquisition of company number one.