YouTube’s New Ad Model: Channel Sponsorships

YouTube’s New Ad Model: Channel Sponsorships

By Chris Gabbard April 2, 2012 | 1 Comment

YouTube is rolling out a new ad model option for 96 YouTube Channels. Rather than selling television style ads to certain demographics, they will now sell full sponsorship for certain YouTube channels. The ads include display, overlay and pre-roll; so …

YouTube, CNN To Sponsor Democratic Debates

Lawsuit magnet YouTube is partnering with CNN to be a co-sponsor for the first of six Democratic Party debates for the 2008 race.

YouTube has become increasingly active in the political realm as of late. Last month they launched Citizen Tube, designed to attract people to express their views on political topics.

In addition they also launched YouChoose, a presidential channel focused on the major presidential candidates.

Authorities, Language, And Relational Databases

Why does Google sponsor spam and tell people to blend their AdSense ads, but try to control other link sales?

Guidelines And Advice For New Media Sponsors

Roxanne, who does the Beach Walks videoblog, has a great set of guidelines for big companies who are sponsoring videos, podcasts, and other things online.

SEMPO Grabs MSN As Platinum Sponsor

MSN has become a platinum sponsor for the non-profit SEM professional organization’s efforts for the coming fiscal year.

Fake Blogs Should Sponsor Real Blogs

My traffic logs tell me that fake blogs are top of mind in the review of SuperBowl marketing efforts. Our list currently includes Mazda, McD and Ogilvy’s “get buzz quick” scheme.

Podcasters Hunt for Conference Sponsor with eBay Auction

My down under blog buddies Cameron Reilly and Mick Stanic, who produce the ……

Microsoft to Sponsor XML Conference

IDEAlliance announced that Microsoft has signed on as the “Elite Sponsor” of XML Conference and Exposition 2004, being held Nov. 15-19 at the Marriott Wardman Park Hotel in Washington, D.C. The annual event is the world’s largest XML trade conference.

SAP to Sponsor Web Services Edge 2005

SYS-CON Media announced further details of the “Application Server Shoot-Out” due to take place at its upcoming cross-platform technology event, Web Services Edge 2005 East — International Web Services Conference & Expo, to be held in Boston at the Hynes Convention Center, February 15-17, 2005.

Borland to Sponsor Application Development Marketplace at Gartner ITxpo & Symposium

Borland Software Corporation today announced it will sponsor the Application Development Marketplace at the Gartner ITxpo & Symposium 2004.

8 Tips To Get More Traffic From Yahoo!

With the new Yahoo! “Pay-For-Review” model it might be relatively easier for sites to get into the directory but getting traffic from your listing is altogether a different story. And now with it’s new annual recurring payment policy you have to be extra careful while submitting your site for a review.

Super Sponsor vs. Smart Sponsor

The road to failure in MLM is paved with…Super Sponsors!

It’s hard to keep your senses when you’ve met Super Sponsor. She’s so enthusiastic, and ready to “tear this business up,” with you by her side!