A recent SEOBook article highlights a good deal of evidence that Google is placing more emphasis on brands than ever before. Author Aaron Wall takes an in depth look at how Google's algorithm has evolved over his own SEO career, and points out some hints Google has provided in the media as to where its headed before answering a few questions from me for this article.
Key Differences Among the Most Commonly Used Keyword Suggestion Tools - Part TwoThe 800-Pound Gorilla and the New Kid on the Block: Google and SEOBook
The number of internet marketing tools launched over the past couple years has been staggering. Many of them are both free and highly valuable. SEO, which was once considered a bit of a seedy niche, has grown with search to become a mainstream marketing practice, with...
Google makes what you might call "moral" judgments with whom is expressly forbidden from advertising on its network. Adultery, though, is apparently not a topic the company will take a stance against.
MSN Search Update
MSN announced they are upgrading relevancy and coverage. The increased coverage likely means that more inbound link sources are getting indexed. From looking at rankings of a few of my sites it looks like:
Of all the SEO principles out there, two remain at the forefront as the most essential: keywords and links. Understanding the language of the searcher (the words they will use to find you) while maximizing the external link love (how search robots know whether you are trustworthy) are top priorities for anyone trying to optimize their website.
This Friday, after three years, SEO community site ThreadWatch is closing down. ThreadWatch’s owner and operator, Aaron Wall (of SEOBook) made the announcement, saying that the site just wasn’t working out for a variety of reasons, including a lack of respect and credibility, an increase in Digg-spam and other shady practices by members, and the decreasing need of the site due to better coverage by mainstream media, big blogs, and other community sites.
For a long time, search engine marketers wondered why the big brands were so slow to adopt, why they seemed to be ignoring Google. They may be wishing for the old days, when smaller players with smaller budgets had a better shot at the SERPs.
There was an amusing aspect to the Google Search Engine Ranking Factors version 2 that SEOmoz put out this week.
People are busy. Email piles up. Probably why some of the prominent bloggers I solicited for a response to a British proposal that somebody regulate these free-wheeling, free-speaking modern yarn-weavers were too late for an earlier article. Shows what a swell, free market of ideas guy I am - and how nicely updatable Internet content is. Here's a follow-up with those responses from people you know.
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