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Should Google Show Press Releases As News? Should Google Show Press Releases As News?

As you’ve probably noticed in the past, Google sometimes includes an “In the News” section in its search results. This points users to a few sources that have newsy information about whatever it is that they searched for. The feature …

Google’s Not Checking Your Facts Just Yet Google’s Not Checking Your Facts Just Yet

A recently released Google research paper has been drawing some attention throughout the search industry. It proposes a signal for ranking search results based upon “the correctness of factual information provides by the source,” rather than links. Do you think …

Here’s An Hour of Google Helping Small Businesses Here’s An Hour of Google Helping Small Businesses

If your’e a small business still trying to navigate this thing we call the web and to figure out how to best get Google to treat your site well, you might want to watch the latest video from the Google …

Google Ranking Signal Not As Pressing As You Thought Google Ranking Signal Not As Pressing As You Thought

Last week, Google announced two new ranking signals related to mobile. One has already been implemented, and takes into account app indexing when showing results to signed-in users who have apps installed on their devices. The second signal looks at …

Should Facts Outrank Links As A Google Signal? Should Facts Outrank Links As A Google Signal?

Google has a new paper out that discusses how it might rank pages based on facts as opposed to links. If this were to become the case, it would represent a huge move for the search engine, which has historically …

How To Set Up App Indexing For Ranking In Google How To Set Up App Indexing For Ranking In Google

Last week, Google made two announcements about how it will rank search results on mobile devices going forward. The one that has received the greatest amount of attention is the inclusion of a mobile-friendly ranking signal, which will go into …

How To Make Your Site Mobile-Friendly, According To Google How To Make Your Site Mobile-Friendly, According To Google

As you’re probably aware, Google is preparing to launch an algorithm change that includes a signal telling Google sites that are mobile-friendly should get a rankings boost. This will remain just one of many signals Google takes into account when …

Google Launches New Ranking Signal, Sets Date For Another Google Launches New Ranking Signal, Sets Date For Another

Google announced that it will be expanding its use of “mobile-friendliness” as a ranking signal beginning on April 21. That gives you a little less than two months to make sure your site fits the bill. The change will go …

Google Says You Should Avoid Link Building Google Says You Should Avoid Link Building

You know how you’ve been building links to your website for years, trying to get Google look upon it more favorably? Well, according to Google, you shouldn’t bother doing that. Do you think there’s still value to link building? Let …

What Google’s Twitter Deal Means For You What Google’s Twitter Deal Means For You

News came out last week that Google and Twitter have struck a new deal to put real-time tweets back into Google’s search index. The companies aren’t providing much in the way of details about the deal at this point, and …

Site Takes Google Pounding, Reduces Staff Site Takes Google Pounding, Reduces Staff

Google updates can have devastating effects on websites that depend on traffic from the search engine to thrive. It’s become clear over the years that it’s not wise to depend on Google or any other one source of traffic, because …

Google ‘Update’ Impacts E-Commerce Sites Google ‘Update’ Impacts E-Commerce Sites

Google makes adjustments to its search algorithms every day, but sometime last week, it made one that was bigger than the average tweak, and a lot of webmasters took notice. The comments about ranking changes poured into the search forums …

Google Shows Call-To-Action Links For Quick Answer Results From Third-Party Sites Google Shows Call-To-Action Links For Quick Answer Results From Third-Party Sites

Back in November, people started noticing that Google was showing call-to-action link for some of its quick answer results. The only examples anyone produced at the time came from Google’s own pages. For example, “adwords negative keywords” showed some info …

How Ranking Works In Pinterest’s Guided Search How Ranking Works In Pinterest’s Guided Search

Pinterest launched Guided Search last April as a new way to help users discover content with some nudging in the right direction. It’s basically Pinterest’s way of suggesting search refinements as you browse. For example, if you search for “pasta,” …

Google Adds Crawling, Indexing Of Locale-Adaptive Pages Google Adds Crawling, Indexing Of Locale-Adaptive Pages

Google announced that it’s introducing new locale-aware crawl configurations for Googlebot for pages it detects may adapt their content based on the request’s language and perceived location. “Locale-adaptive pages change their content to reflect the user’s language or perceived geographic …

Pinterest Marketing Tips From A Guy That’s Been Doing It For 5 Years Pinterest Marketing Tips From A Guy That’s Been Doing It For 5 Years

Pinterest may have plateaued as a driver of traffic to websites, at least for the time being, but it’s still number two in that department behind Facebook, according to data from Shareaholic. The firm released a report this week finding …

Link Expert Eric Ward Talks Fear And The Evolution Of Links Link Expert Eric Ward Talks Fear And The Evolution Of Links

The nature of links on the web, particularly in relation to search, has changed a lot over the years, and there’s probably nobody out there with more insight into this than Eric Ward, who’s focused on this specific topic for …

Data Confirms Google Is Wiping Out A Whole Category Of Websites Data Confirms Google Is Wiping Out A Whole Category Of Websites

Last month, we reported that Google may have just killed a whole category of websites – lyrics sites. New data shows that search visibility for some of these sites has indeed drastically declined. While it’s interesting enough for this particular …

Get Ready For Google’s New Mobile Ranking Signal Get Ready For Google’s New Mobile Ranking Signal

Throughout the course of last year, Google made a bunch of moves showing that it was focusing on improving the mobile search experience for its users by way of getting websites (otherwise known as search results) to make themselves more …

Google Gives Webmasters New Structured Data Tool Google Gives Webmasters New Structured Data Tool

Google announced that it is giving webmasters a new structured data tool to help them author and publish markup on their websites. The new tool, it says, will better reflect Google’s interpretation of your content. The tool provides validation for …

Your Brand’s Social Profiles Can Now Appear In Google’s Knowledge Graph Your Brand’s Social Profiles Can Now Appear In Google’s Knowledge Graph

As some have noticed, Google has started displaying social media profiles in the Knowledge Graph area of search results pages for many brand searches. If you search for Wendy’s, for example, you can very clearly see links to their profiles …