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School Articles

Moms Brawl At Kids’ Talent Show, Blame It On Each Other
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Two women in Orlando, Florida had it out with each other this week at an elementary school talent show, which landed one of them behind bars on charges of battery. Jessica Tyler said she was trying to get photos of …

Nerf Gun Suspensions Draw Fire In Washington
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These days it seems you can’t go more than a few days without hearing another story about a student disciplined for some gun-related offense. Whether it’s the kid who was suspended for biting a Pop-Tart into the shape of a …

Kindergarten Brawl Breaks Out Over Spilled Juice
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A kindergarten brawl at a Cleveland school was caused by the most innocuous of incidents – spilled juice. The AP reports that a brawl broke out at the Michael R. White Elementary School during a graduation ceremony on Friday. At …

Gates Foundation Gives $1.1 Million for Mood Bracelets Gates Foundation Gives $1.1 Million for Mood Bracelets

When I was in college we were given these scantron sheets to fill out to judge how well a teacher was doing. Imagine if you were in high school again and you had to wear a bracelet that was able …

Facebook In School: Social Media Scrutinized Facebook In School: Social Media Scrutinized
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Facebook is often at the center of controversy, especially when it comes to pre-teens and their involvement of the social media tool in school. As reported recently, teachers and students alike find themselves in hot water as a result of …

Wisconsin School Buys iPads With Microsoft’s Money Wisconsin School Buys iPads With Microsoft’s Money

Two weeks ago Apple announced its new textbook initiative. Thanks to an update to the iBooks software for iPad, and agreements with the three largest textbook publishers, the company would start bringing interactive electronic textbooks to students everywhere. Schools in …

Twitter Alternative To Raising Hands For Shy Students Twitter Alternative To Raising Hands For Shy Students
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Twitter was always considered a distraction when I was in school, now it might be a teacher aide. The Courier Mail in Australia is reporting that new research from Southern Cross University has found strong benefits for the use of …

Anonymous Comment Costs School Employee His Job

Most of us have blogs, right? How do you react to anonymous vulgar comments? Hit SPAM, right? Yeah, me too. And so did the Director of Social Media for the St. Louis Post-Dispatch Kurt Greenbaum. The first time. But when the anonymous commenter again posted the single-word vulgarity, Greenbaum tracked his IP address—to a school.

SES Round-up
Jolina and Mike had a great time at the Search Engine Strategies conference in Chicago. Not only is it the windy city, but a festive, cold and snowy one too by the sounds of it.

Microsoft adCenter Ready To School Advertisers

The adExcellence program being offered by Microsoft will help its advertising clients learn all about adCenter.

Digg School – 4 Tips To Digg Success

Over the past few years, I’ve written a number of posts that caught the attention of Digg users. Many were surprises, but a dozen or so were written specifically for Digg, mostly for clients.

Back To School Season Benefits Search Engines

Pencil . . . check.  Paper . . . check.  Access to your search engine of choice . . . check.  Well, maybe schools aren’t putting Google on their supply lists, but the back to school season has turned out well for all the major search companies.

Social Media Marketing and Fitting In

The last decade brought two related surprises: the rise of social media and the rise of search media, says a new study from the Harvard Business School. Marketing is struggling to find its place in these new communication pathways, says the report. 

Yahoo Taking Search Marketers To School

Yahoo has a multi-part webinar series on tap, starting September 11th, that will take its advertising clients through the processes of doing search marketing with the company.

Hearst Launches High School Sports Site

Hearst-Argyle Television is launching High School Playbook that will feature high school sports on TV, online and on mobile devices.

Firefox Needs To Go To School

Retention rates for usage of the Firefox browser have caused concern for the Mozilla Foundation. They’re brainstorming ways of improving that rate. We’ve got a suggestion for them.

School Records Discovered Sitting On Google

It’s happened before, and now it’s happened again – the records of some schoolchildren became available to anyone and everyone using Google.  The security lapse has now been resolved (sort of), but it’s possible that the records were sitting unprotected for as long as two years.

Flickr, Bad Retailers, Bad Clients, Old School Nostalgia

1) Smart Use of Flickr # 273 Core 77

Architecture for Humanity held its logo design competition on Flickr and received entries from across the globe. This is a really smart use of Flickr, but an even smarter non-profit using social media to get international graphic design consultation for free.

High Tech School in Silicon Valley to Close

 Here’s an email I got from a friend who’s an executive at a Silicon Valley company.

Illinois To Ban Social Networks?

There’s a lot of talk surrounding a bill currently being proposed by Alaska senator Ted Stevens, which would place restrictions on access to social networks within public schools. Legislation introduced in Illinois, however, seeks to completely ban these sites from the state’s schools.

Illinois state senator Matt Murphy, a republican, has introduced a bill entitled the “Social Networking Web Site Prohibition Act” which would effectively ban the surfing of any social network sites from computers in public school libraries.

Optimizing for Yellow Pages

How many AAA companies do you know of? AAA insurance did it most notably with insurance. Insurance is competitive.

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