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Survey: Email, Intranets Top Employer, Employee Communication

The International Association of Business Communicators (IABC) Research Foundation and Xerox’s Buck Consultants have released findings from a survey looking at employer-employee communication.

Among the findings are that the most common communication vehicles organizations use to engage employees and foster productivity are email and intranets, 83% and 75% respectively. In addition, half of employers are communicating through Facebook, IM, and Twitter.

Study Indicates 60% of Handsets Will Have Mobile Browsers in 2015

ABI Research is sharing a new report in which it forecasts that over 60% of handsets will have mobile browsers in 2015. At 3.8 billion mobile devices, that would double today’s penetration rate, the firm says.

Report: Mobile Broadband to Reach 1 Billion Connections in 2012

The worldwide mobile broadband market will reach 1 billion connections during 2012, segmented by 3G and 4G network technologies, according to Pyramid Research.

Android Shipments Off the Charts

The smartphone market grew by 64% during the second quarter by Canalys‘ calculations. BlackBerry shipments grew by 41% and Apple’s share grew by 61% thanks to the iPhone 4′s release. However, it is Android that is getting the most attention from this report. According to Canalys, Android shipments grew by 886%.

Internet Explorer Gains Share in Worldwide Browser Usage
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According to data from NetMarketShare, Internet Explorer extended its usage share gains by another .42% in July, gaining about 1% global share since May. 

The firm says, "This is the second month in a row of global gains for Internet Explorer and the third straight month of gains for Internet Explorer 8 in the United States. The gain comes at the expense of Firefox (-.9%) and Chrome (-.08%)."

Worldwide Mobile Phone Demand Gains Significantly (Not Just Smartphones)

The International Data Corporation (IDC) has released its Worldwide Quarterly Mobile Phone Tracker study, which finds a 14.5% increase in mobile phone demand, as the market fragments.

Android Seeing Massive Growth in the UK
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It’s no secret that Android usage is on the rise, but Guardian points to research from GfK Retail and Technology indicating that in the UK, Android’s share of the mobile market has grown from 3% in the first quarter to 13.2% in the second.

On top of that, contract market sales grew by less than 1%, while sales of Android phones increased by 350%, the firm says.

Email Still Beats Social Networks for E-Commerce
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A new report from Econsultancy suggests that email still beats social networks when it comes to marketing for e-commerce. The report says that over a third (37%) of consumers don’t use a social networking site, and that those who have become a "fan" or "friend" of a company or brand online are still in the minority.

Study: Virtual Goods Increase Brand Awareness, Purchase Intent

A new report from Appssavvy claims that "virtual goods may be bringing the largest disruption entertainment, communication and e-commerce infrastructure companies have seen for a long time." The company’s research found that leveraging social activity around virtual goods has been successful in building brand awareness, influencing positive opinion about products, and even driving purchase intent.

Local Merchants Utilizing Social Media More as Confidence Remains Flat
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This week, MerchantCircle shared the results of its "Merchant Confidence Index," in which about 10,000 local merchants shared their confidence levels in the current economy. While confidence has remained generally flat, the index also found that many of these merchants are more prominently using social media as a free online marketing tool to increase their customer base and revenue.

Symantec Reports the Most Spammed States in the U.S.

Symantec has released its annual MessageLabs Intelligence Special Report, ranking the most spammed U.S. states and territories.

According to the report, Idaho receives the most spam (for the second year in a row), at a rate of 95.2%. The top spammed states are Idaho, Alabama, and South Carolina, with spam rates above 93%. The national average is only 89.3%. Indiana, Tennessee, Illinois, Utah, Washington, New Hampshire and North Carolina are next in line.

Less Print Magazines Being Launched, But Also Less Dying
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According to MediaFinder, which claims to be the largest online database of U.S. and Canadian publications, 90 magazines were launched in the first half of 2010. That is way down from 187 titles launched during the same period in 2009.

Do You Experience Facebook Fatigue?
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Facebook may be in big trouble. Mashable is pointing to a study from Roiworld that surveyed 600 teenagers, and found that while 80% of them are spending two hours per day online (on average), they are also showing signs of Facebook fatigue. According to this survey, one in five who have a Facebook account are either using it less or no longer visit it at all.

Spending on Rich Media and Social Ads for Mobile on the Rise

Millennial Media has released its latest S.M.A.R.T. (U.S. Scorecard for Mobile Advertising Reach and Targeting) report on how the mobile web is increasing. This includes more users, longer sessions, advertisers targeting more campaigns, etc.

The report also indicates a significant increase in advertisers’ spend on rich media, and an increase in campaigns sending consumers to social media sites.

What the Display Ad Landscape Looks Like in the U.S.

comScore has revealed some findings on display ads in the U.S. Flash and rich media ads account for 40% of impressions, according to the firm’s report. JPEG ads led the market with over 42% of impressions in the U.S., while "leaderboard"-style banner ads (728 x 90) were the most commonly viewed display ad by size.

Opera: Most Mobile Data Consumption Comes at Night

Opera has released its new State of the Mobile Web report. In the report, Opera finds that 8:00pm through 12:00am are the peak hours for mobile data consumption.

"Regardless of differences in economy, culture or location, those four evening hours account for a disproportionate amount of mobile data consumption," the company says.

The More People Read, the More Likely They’ll be to Choose an E-Reader Over an iPad

As you may know, eBook readers are getting cheaper. Yesterday Barnes & Noble lowered the price on its 3G Nook, forcing Amazon to also lower the price of its Kindle. Combine that with the popularity of the iPad, and the market for eBooks is growing.

McAfee Studies What Teens Are Getting Away with Online
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McAfee has released the results of a study today, finding that nearly half of online teens have shared personal information with strangers. The study looked at this and other areas of concern for parents.

Google and Compete Reveal Data About How People Research and Buy Phones

Google and Compete teamed up on a study on consumers’ shopping habits as they relate to purchases of wireless devices and smartphones.

What Coupon Searchers are Looking For

Retailers generated nearly $31 million in online coupon sales through RetailMeNot.com in May, according to the site. That’s over a 42% increase compared to the same time last year, and that’s just through RetailMeNot.

The company has released a report looking at coupon usage and search behavior in the month of May. RetailMeNot says it’s in a unique position to track trends in the coupon industry, as it is the most highly trafficked coupon site and the only site with over 450,000 coupons for both online and in-store offers.

Social Media Users Probably Not Doing Enough to Protect Their IDs
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A new study conducted by the Ponemon Institute and sponsored by Experian’s ProtectMyID.com found that people are doing little to protect their personal information on social networks, opening them up to increased vulnerability for ID theft. While about 80% of those surveyed expressed concern about security around social media, over half of them aren’t doing anything about it.