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All Posts Tagged Tag: ‘Publishing’

For Developing News Stories, Google Says It Prefers One Page To Separate Articles

After taking a month off, Google’s Matt Cutts is back online, and has put out a new Webmaster Help video. This one talks about news sites, and how to approach developing stories. The user-submitted question being addressed is: Do you have any specific tips for news sites, which have unique concerns compared with commercial sites? For example, if I have …

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Google Tests New Animated AdSense Ads [Videos]

Google is reportedly testing a new animated ad format for AdSense. Barry Schwartz at Search Engine Roundtable points to some forum discussion about the formats, where user IncrediBILL shared some videos of the ads in action, which Schwartz took the liberty of posting to YouTube: Most of the people in the WebmasterWorld thread, where IncrediBILL shared the videos haven’t seen …

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Google Launches Dynamic Links For Affiliate Network

Google announced the launch of Dynamic Links for the Affiliate Network, which it says will help publishers serve more relevant affiliate ads to users. Features include inventory selection, ad trafficking and reporting. “Dynamic links enable new ways to create and serve ads that use Google’s best-in-class display advertising features, giving advertisers the ability to serve geo-targeted ads, rotate and optimize …

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Would You Ever Pay To Link?

Money for links. What a concept. We’re not talking about paying someone to have them link to you. We all know Google’s stance on that. If you pay for a link that passes PageRank, and Google discovers it, you’ll find yourself with some SEO problems, to say the least. The fact that people do engage in this practice, however, illustrates …

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You Better Get Permission to Use Twitter Photos, Rules Judge

The idea that content made public on social media is fair game for anyone and everyone to use has received a major strike, as a U.S. District Judge has ruled that two news outlets were in the wrong when they republished a Twitter user’s photos without his permission. The case involves a photographer named Daniel Morel, who accused both the …

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Digg Says It Has Doubled Its Users Since It Changed Hands

Last summer, Betaworks bought Digg for a rather underwhelming price (though there was a little more to it than that). The company put out a new blog post today to let everyone know how well the site is doing since the acquisition, and to discuss its approach to monetization. “We’re proud of what the new Digg team has accomplished since …

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Google And Publishers Are Getting Along…In Belgium

Google has reached an agreement with news publishers in Belgium after six years of litigation. Publishers sued Google claiming they violated their copyright by displaying snippets in Google News and linking to cached copies of their pages in Google search. This, as you may know, is a pretty standard fight for Google from country to country, as publishers seek more …

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Google Currents Changes News Scanning Experience

It was just over a year ago when Google launched its news reader app Currents for Android and iOS. It went international earlier this year, but we don’t see product announcements about it very often. Today, however, Google announced some new features, including the ability to scan through categories, editions and breaking news. “Today, we’re revamping Currents to make it …

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Google To AdSense Publishers: Only One 300X600 Per Page

Last month, Google introduced a new ad size for AdSense with the 300X600. The response to the new format seemed pretty good, but perhaps it was too good, because Google has made a change to its policy to ensure publishers only use one of these units per page, at most. “Because this new format is larger than all our other …

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Google Adds Features To DoubleClick For Publishers

Google announced that it is launching internal redirects to DoubleClick for Advertisers, custom creatives and mobile data transfer features to DoubleClick for Publishers. Publishers can use internal redirects when delivering a DFA campaign from DFP, “reducing impression loss, improving ad load times and minimizing the administrative overhead of reconciliation,” Google says. “Custom creatives are useful for delivering bespoke creatives developed …

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The Daily Is Already Being Shut Down

As part of a separation of its businesses, Rupert Murdoch’s News Corp. announced today that it will cease standalone publication of The Daily, its made-for-tablets news publication, which was supposed to save the newspaper industry by example. News Corp. says it will fold technology, some staff, and “other assets” from The Daily into The New York Post. Founding Editor-in-Chief of …

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Is Medium The Next Step In Blogging?

Can the creators of Blogger and Twitter really revolutionize web publishing again? We may find out soon. If they don’t, it’s not for lack of trying. Blogger and Twitter co-founders Biz Stone and Evan Williams are at it again. After the two stepped back from Twitter, they resurrected their startup Obvious. A few months ago, Stone told us about Medium. …

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