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Publishing Articles

Google Could Be Major Publisher
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Google could at any time try its hand in the publishing industry according to a report by Outsell developed with GGReport titled "Google as a Publisher: Is Google Poised for a New Push into the Information Industry?"

MSM vs. Online Publishing
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It annoys me to no end that people in popular MSM publications who know almost nothing about the internet feel they are qualified to comment on some aspect of it.

For example, I recently happened upon an article in the Sunday times by columnist David Bullard.

Here’s a sample of what can be found:

Bloggers Publishing Sensitive Company Info

E-consultancy has details of a new study by human resources firm Croner, suggesting that up to a third of bloggers risk getting fired due to posting damaging material about their employer.

Web 2.0 Expo: Built to Last

Yesterday at Web 2.0 Expo one of the main keynote sessions was the “Built to Last” Panel which consisted of John Battelle asking various questions to a few entrepreneurs who have built companies that have sold or were worth selling. The participants in the session:

Video Publishing with Adobe Premiere Pro
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Internap Network Services Corporation has announced that its VitalStream Services platform has been integrated into Adobe Premiere Pro software, which allows for publishing of Flash Video content to the Web.

Adobe Premiere Pro, a tool for professional video editing, edits content in almost any format and outputs that content to tape, DVD and the Web. Both companies offer their customers the option of improving their online presence with Flash Video Streaming. Business owners, Web designers and developers can post content online with one click.

Google News Publishing Guide

If you

Why’s My Free eBook For Sale On Amazon?
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Well-known marketing author, Seth Godin, doesn’t want you to buy his new book for sale on Amazon. First off, it’s not new. Godin published it in 2005. Second, he published it as an e-book and offered it for free download on his website.

So where did this $9.99 copy of Everyone’s an Expert (About Something) come from? It appears to be a company called BN Publishing, which has an eBay store as well. Godin’s book available in print form, distributed and promoted by Amazon, was news to him too.

Kiss Your CSS Goodbye With Outlook 2007
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HTML emails and CSS formatting will take a huge hit when Outlook 2007 starts taking up positions on millions of desktops, and email newsletter publishers will have to take some extra steps to ensure their creations render correctly. But even that isn’t a guarantee against problems with that new email program.

Yahoo Plunks Down Cash For MyBlogLog

The siteless social network has a new home in Sunnyvale, as Yahoo acquired MyBlogLog for a reported figure of around $10 million.

An AdSense Alternative for Bloggers

BlogKits.com has launched with a service that appears to be similar to John Battelle’s FM Publishing, except it focuses on the smaller blog site.

Visual Studio 2005 – Publishing Web Site

What’s the purpose of site precompilation? As it turns out, improved performance is often brought as an evidence of the benefits of precompilation.

Google Brings Yahoo and Microsoft into Publishing Fight

Google’s decided, “if we’re going to be sued for our book-scanning project, then so should our friends.”

Bargain Hunters Lose Papers, Find Craigslist

People are more and more putting down the red markers, forsaking ink-stained fingers in favor of carpel tunnel and blue-light specials at online classified websites. comScore reports the industry has grown by 47 percent over the past year – not so much from the folks in the Ozarks, though.

Reuters Faces Blog Backlash for Altered Photo

It’s interesting that, just before I get ready to discuss online reputation monitoring at SES San Jose, Reuters is facing a blog storm.

Convert to a Dynamic, RSS-Enabled Publishing Platform

Things have changed a lot for web publishers since I wrote the first edition of Power Linking in 2002. Back then there was only one option for publishing websites for the average, non-geek: static html pages.

Straight Up Site of Interest – Blog Publishing

The wait is over. It’s time to sit back, relax, and enjoy another installment of our Straight Up Site of Interest.

RSS Marketing Survey

If you are interested in RSS industry benchmark metrics, RSS marketing best practices and want to compare your RSS marketing results with those of your peers, then you will be interested in the 2006 RSS Marketing Survey being conducted by MarketingStudies.net.

New Intranet Report Includes Social Media

Melcrum Publishing has just published a research report entitled Transforming Your Intranet.’

Buy Side Publishing, An Open Model

Allow me to further simplify the Buy Side Publishing model. The most efficient part of the content business isn’t in how or what they produce, nor how they distributed it, but how they make money.

Buy Side Publishing

What are the alternatives to DRM with a viable business model for content producers in an increasingly decentralized market?

Google Print Ads A Failure

Lots of articles recently about how Google’s print advertising program, where the Goog buys up ad space in magazines and parcels out portions of it to high bidders, didn’t attract the interest Google was hoping for.