ShareThis, creator of the ShareThis widget that allows for the easy sharing of content via your favorite social networks, has announced a new version of the widget with some added features. I just chatted with CEO Tim Schigel about it.

Online publishers might be able to forget about this whole economic crisis thing.  A firm called Attributor has identified a potential source of income that, while potentially difficult to claim, is both huge and rightfully theirs.

One of the most annoying things for a web user is to search the whole web, find what looks like a desired result and then end up being on a log-in-page.

These pages have just one motto in mind… Give us money, else go away! Personally, I find it more convenient to move away from that page because I always feel that I can find that information on other pages as well.

The U.S. online advertising market will reach $50.3 billion in revenue by 2011, more than doubling 2007′s revenue according to a new report by the Yankee Group, "The Cowboys Dance On and On: 2007 Online Advertising Forecast."

There’s nothing extraordinary about it, but 20,000 is a good, round number.  And for Quantcast, it amounts to an important milestone, because that’s how many publishers the open Internet ratings service has attracted.

This should come as no surprise from the people who’d sue you to stop you from linking to them: at a publishers’ consortium today, after complaining about the limited nature of robots.txt, the newspaper industry has proposed new standards to prevent search engines (and other sites) from indexing their sites willy-nilly.

The Automated Content Access Protocol (ACAP) debuted today as a set of improvements to deficiencies seen in the robots.txt protocol currently observed by search crawlers.

One of the nice things about not having much money is not having to worry about what might happen to it.  Sliding stock markets, a poor exchange rate – who cares?  Unless, of course, you have something tied up in investments, or are an AdSense publisher who doesn’t live in America.

First, it isn’t called site targeting any longer, as Google said changes to what advertisers can do with ads means ‘placement targeting’ works better as a name.

More than a month has passed since Google struck a deal with the Associated Press, Agence France-Presse, the Press Association, and the Canadian Press, but an outcry has continued.  One onlooker believes newspapers’ sites will be hurt.

The Online Publishers Association, a nonprofit trade group, has relaunched its Web site to create a better destination for research, news and commentary related to online media.

A four publisher deal brings content from major news organizations to Google News and its hosting services.

Using the wrong ad format could be the culprit as members of Google’s AdSense content network have experienced problems in getting referral 2.0 ads to appear.

Site publishers have wanted a faster payment method than waiting for snail mail to bring a check for their ad display earnings.

Pose whatever theory you like as to why, but an AdWords experiment revealed that people will click on just about anything – even if the ad tells them their computer will be infected with a virus if they do.

These are busy days for adap.tv – the company, which was founded in 2006, recently launched its new “unique online video advertising service.”  It also partnered with thePlatform, “a leading provider of broadband video management and publishing services.”

Marketers who have experience creating viral campaigns favor microsites, games and video clips according to Marketing Sherpa’s "2007 Viral Marketing Survey."

A new report becomes available for Google’s AdWords advertising clients, while AdSense publishers will have to take a different path to convince marketers to target their sites for ads.

Advertising.com has released the results of its 2007 online publisher survey. The online survey examines publisher predictions for online advertising revenue growth, advertiser goals and advertising capabilities for 2007.

They may not be all the way there yet, but at least HarperCollins and Random House — both ultimately owned by Rupert Murdoch’s News Corp. — are trying to bring books into the Web era with their new “browsing” widgets.

In one of its most ambitious projects ever, Google has set a goal to digitize all book content that is public domain, and also snippets from other copyrighted words in order to provide users with the most comprehensive book search function ever conceived.

Several prominent libraries have already signed up to be a part of the Google Book Project, but the online search giant’s ambitions have some publishers turning up their nose in disapproval.