All Posts Tagged Tag: ‘Publishers’

You’re About to See More Instant Articles on Facebook

You’re About to See More Instant Articles on Facebook

Back in May, Facebook announced its Instant Articles initiative – basically a program to get major publications like the New York Times, NBC News, and The Atlantic to let Facebook host their content. Since then, Facebook has published a handful of these native Instant Articles. Now, it’s about to ramp up. The Wall Street Journal quotes the ubiquitous sources familiar …

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Facebook Instant Articles: More Details Emerge

There have been reports for months that Facebook has been looking to get publishers to let the social network host their content so it can show it to users in a quicker, more user-friendly manner, particularly on mobile devices. In March, The New York Times reported that itself, as well as BuzzFeed, National Geographic, and others were joining Facebook in …

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Most of Your Traffic Is Human, Says comScore

Good news, everyone! Unless you’re one of the unlucky few publishers on the wrong end of the spectrum, chances are good that the vast majority of your traffic is living, breathing humans. Among the top 85% of publishers comScore looked at, the instance of NHT, or Non-Human Traffic, was under 5 percent. Per comScore: “There are many high quality publishers …

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Could These New Facebook Features Help Offset Organic Reach Decline?

Facebook has fallen out of favor with a lot of publishers thanks to the ever-decreasing organic reach it’s providing for their posts. Some new features from the company could help ease the pain, however. This week alone has seen an important expansion of Facebook search, the Trending feature, and some new post targeting options. Could these things help publishers in …

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Google News Gives Publishers New Way To Submit Editors’ Picks

Google is giving publishers who appear in Google News a new way to submit Editors’ Picks, which can appear on the Google News homepage or select section pages. The Editors’ Picks feature has been around for quite some time, and enables publishers to point Google to links to what they deem their best stories. You can select up to five …

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Amazon And Hachette Reach Agreement

Amazon and Hachette agreed to settle their highly-publicized dispute over book pricing. The whole thing began earlier this year when Amazon dropped pre-orders for Hachette books and delayed delivery on some of them. The online retail giant wanted Hachette to price all e-books at $9.99 while giving Amazon more money. The two parties have issued a joint press release announcing …

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Google DoubleClick Outage May Have Cost Publishers Big Time

Google’s DoubleClick ad network suffered a major outage today. It reportedly began at around 9:40 AM Eastern, and lasted a little less than an hour. Everything should be back to normal now. Google just tweeted this: Our team has worked quickly to fix the software bug. It's now back up, so our publisher partners can return to funding their content. …

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Google Gets Apparent Victory Over German Publishers

Google and publishers in Germany have been going back and forth for years. Well, Google and publishers everywhere have been going back and forth for years, but in Germany, a group of publishers pushed for an ancillary copyright law last year, trying to force Google to pay for using snippets from their content in search results, but ultimately, Google was …

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Google Makes Deal With Local Publishers In U.S.

Google and The Local Media Consortium, which is made up of 800 newspapers and 200 local broadcast outlets from 41 member companies throughout the U.S., announced a strategic partnership, which will see Google providing the consortium’s members with ad products. The consortium will launch a private ad exchange powered by Google’s DoubleClick Ad Exchange technology. Additionally, members will have access …

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Facebook Reveals How To Increase Referral Traffic By Over 80%

Facebook has some new advice on how to get more traffic out of your Facebook Page. Post more frequently. Yep, so simple. But there must be a little more to it than that, right? Do you believe posting more frequently will get you more traffic? Let us know what you think in the comments. Okay, first of all, let’s put …

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Google Launches Responsive Ad Units For AdSense

Google announced on Wednesday that it is launching responsive ad units for AdSense in beta. The units enable publishers to support multiple devices with responsive design web pages by letting them specify the size of the ad that will be served. Publishers can simply create the unit, then modify the sample CSS media queries in the new ad code. “Be …

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TechMedia Network Acquires Bestofmedia Group, Aims To Take On CNET

Online publishing company TechMedia Network, which runs brands like LAPTOP, Space.com and LiveScience, announced that it has acquired Bestofmedia Group, which runs brands like Tom’s Hardware, Tom’s Guide and Tom’s IT Pro. This is the first acquisition TechMedia Network has made since securing $33 million in growth funding in late 2011. A spokesperson for TechMedia Network tells WebProNews, “By adding …

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