WebProNews

AOL Establishes Presence In Taiwan

Now seems like an odd time for this development; most companies are contracting, not expanding.  Still, AOL has just launched a new portal for Taiwan.

Yesterday's Online Portals Re-Strategize

As the online audience becomes more fragmented the major Internet portals are purchasing advertising companies to extend their networks and are aggressively attempting to follow Web surfers in order to deliver advertising to them.

How Visitors View Websites

When planning and improving a website, it is important to know how people view websites. Knowing this will help you to design your site in such a way, that people will be able to find and do what they want on your website. How to describe visitor behaviour? Before changing the site layout, it is important to understand the nature of human behaviour on the website. It helps that certain known patterns apply to human behaviour, such as:

Portalising the Web

I’m increasingly finding myself portalising websites. Sure, I have lots of online communities - but by themselves they are looking increasingly weak. So now I’m looking to develop those communities into portals - that means building around the community element to provide news, article, and blog services. By doing so, I see portalisation adding increasing value to visitors - and making more effort to keep them there.

Can MySpace Steal Google Users?

Could MySpace really attract a large proportion of users away from Google and other major portals? A new report from JupiterResearch "21st Century Portals: Thriving in the Google-MySpace Era" examines that question. The report says that 55 percent of the users who are most likely to pay for services could be drawn to an entertainment and communication combination such as MySpace.

Intranet / Portal - Prioritize Content and Develop an Effective Linking Strategy

How to prioritize content and determine where to link it on an Intranet or portal...

What Portals Should Be

I've worked on the implementation of several portals, but always from the content side, never the back-end technology.

Battle of the Mobile Portals

A report on Mobile Search branding has released some interesting findings.

Internet Portals Reap Huge Profits From Ads

Massive demand for prime placement on sites like MSN, Yahoo, and AOL means rates have skyrocketed, advertisers have to plan out campaigns well in advance, and smaller niche sites are profiting from the overflow.

Nielsen/NetRating Identifies Top Brands And Parents In Portals

How does this relate to the search marketer? Ah well that's the story for our readers isn't it. Well, we've got that too. They also ranked the top 10 web site by parent company and top 10 web sites by brand as well as the time spent per person combined in both home and work. This is where the tale really is told.