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All Posts Tagged Tag: ‘Pinterest’

Pinterest Releases New Follow Button For Brands

Pinterest has launched an updated Follow button for brands, which comes with a pop-up dialog that shows a preview of the brand’s latest pins, giving people a chance to check out what your Pinterest account is all about. This should make it more encouraging for users to follow brands that actually pin interesting things. Also the new button makes it …

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Pinterest Continues To Make Search Improvements

Pinterest has been focusing a lot of its efforts on search lately, and that continues with the announcement of some improvements to place search. Back in November, Pinterest launched Place Pins for those interested in traveling. The pins provide details like addresses, phone numbers, etc. Just ahead of the weekend, Pinterest announced that it created a faster and smarter place …

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Windows Phone Finally Gets Pinterest App

Microsoft’s Joe Belfiore announced that Pinterest has finally released an app for Windows Phone. You can find it in the Windows Phone Store. It looks like your pretty basic Pinterest app. WELCOME TO #WP, PINTEREST! Get it now! http://t.co/C7qsZP145J — joebelfiore (@joebelfiore) June 11, 2014 The description is as follows: Pinterest is a tool to help you discover and plan …

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Pinterest Gives Your Business Another Reason To Pay Attention

Pinterest has moved another step closer to being a major search tool with the addition of Guided Search to its website. The feature launched on Pinterest’s mobile apps in April, but will now be available across the broader Pinterest experience, just as the company is beginning to give businesses a way to reach consumers in search results with ads. Do …

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Pinterest Tests Do-It-Yourself Promoted Pins, New Analytics

Pinterest is beta testing do-it-yourself Promoted Pins and a new analytics offering. Last month, the company announced that it was rolling out Promoted Pins from a group of big partner brands, but with the new test, businesses of any size can promote their own pins. The do-it-yourself pins are available on a cost-per-cilck basis through ads.pinterest.com. For now, Pinterest is …

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What Brands Are Doing Wrong With Visual Social Media

In case you haven’t noticed, consumers on the Internet are doing a lot of their online communication through visuals these days. People are sharing roughly 1.8 billion photos every day just on Facebook, Snapchat, Instagram, and WhatsApp. But image sharing reaches far beyond personal photographs and these particular services, and brands are waking up to this fact. Are you taking …

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Pinterest Gives Marketing Tech Products New API Access

Pinterest announced that it is working with a small group of marketing technology companies to offer Pinterest business insights. These include Salesforce (Exact Target Marketing Cloud), Hootsuite, Spredfast, Percolate, Piqora, Curalate, and Tailwind. These companies are getting automated access to public data through Pinterest’s Business Insights API. “Many businesses use Pinterest to learn about their customers,” says Pinterest’s Steve Cohen. …

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Here’s Why Pinterest’s New Funding Is Good News For Your Business

Pinterest has reportedly raised a new $200 million round of funding, valuing the company at $5 billion. Investors are apparently impressed with the direction the already popular visual social media site is taking, which includes new native ads and enhancements to the search experience. Is Pinterest search part of your business strategy? Will it be in the future? Let us …

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Pinterest Rolls Out Next Phase Of Promoted Pins

Pinterest announced Monday that it is rolling out the next phase of its Promoted Pins ad product. The company began testing them last fall. Pinterest is currently working with a small group of brands including: ABC Family, Banana Republic, Expedia, GAP, General Mills, Kraft, Lullemon Athletica, Nestle (Purina, Dreyer’s/Edy’s Ice Cream, Nespresso), Old Navy, Target, Walt Disney Parks and Resorts, …

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Pinterest Gets Better At Vertical Search, Launches ‘Guided Search’

Pinterest is positioning itself as more than just a place to pin cool pictures. It also wants to help you find ideas for things. It’s not as though people haven’t already been using it for that purpose (especially for recipes), but now the company trying to make it easier. Pinterest announced the launch of Guided Search to help people find …

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Are Your Facebook Referrals Are On The Rise?

There has been a lot of discussion about Facebook killing the organic reach of posts that Pages make, essentially forcing businesses to pay to actually get their messages viewed in the News Feed. Many have considered dropping their Facebook strategy altogether, and one Page made a lot of headlines when it actually did. Despite this organic reach drop-off, Facebook appears …

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Pinterest Launches ‘Pin It’ For Tumblr, Blogger, WordPress & Wix

Pinterest announced that launch of the “Pin It” button for Tumblr, Blogger, WordPress.org, and Wix. “We talk about the Pin It button a lot around here, and that’s because it’s a pretty big deal,” says Pinterest’s Bill Rastello. “It’s what Pinners use to save things they find around the web, an easy-to-add tool that gets your business on Pinterest.” “These …

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