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All Posts Tagged Tag: ‘Pinterest’

Pinterest Comments On Effects Of Uploaded Pins

Pinterest Comments On Effects Of Uploaded Pins

Online marketer Vincent Ng known specifically for his expertise in optimizing for Pinterest, wrote an interesting blog post pondering if pins that are uploaded (as opposed to pinned from a website) get less reach. If this were the case, it would certainly be worth noting, as it could have a major impact on your Pinterest marketing efforts. He pointed to …

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Pinterest’s Daily User Count On The Rise

Pinterest’s Daily User Count On The Rise

Earlier, we looked at research from Pew Research Center showing that more people are using Instagram every day. Well, the same is true for Pinterest. Interestingly, both companies are in similar stages with both having recently introduced advertising options and ecommerce features. According to the study, the proportion of online adults who use Pinterest has doubled since 2012, though like …

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Infographic Shows A Lot Of Helpful Pinterest Stats For Marketers

Infographic Shows A Lot Of Helpful Pinterest Stats For Marketers

Last week, we looked at Ahalogy’s recently released 2015 Pinterest Media Consumption Study,which includes a ton of interesting stats about how people are using it. It literally runs through the who, what, when, where, and why. They polled over 1,000 people and determined that 82% are female and 18% are mail, but that men on Pinterest have increased 4% since …

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Here’s How The Social Platforms Are Performing For Ecommerce

Here’s How The Social Platforms Are Performing For Ecommerce

The social media landscape is getting more complex, but also potentially more helpful for ecommerce businesses almost by the day. The big social platforms like Facebook, Twitter, Instagram, and Pinterest have all been working on features that will help businesses sell products to users. Ultimately, it’s all great for businesses selling online, and will only continue to become more so …

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Report Takes An Extensive Look At Pinterest Use

Report Takes An Extensive Look At Pinterest Use

Pinterest is one of the leading drivers of social media referral traffic, and it’s only becoming increasingly important to the marketing mix with improved search, new advertising options, and a push into ecommerce. With that mind, marketers are going to want to know as much as possible about Pinterest’s use base and how people are actually using it. Ahalogy recently …

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Demandware Gives An Update On Buyable Pins

Demandware Gives An Update On Buyable Pins

About a month ago, Pinterest announced that it began to launch Buyable Pins on iPhone and iPad, enabling users to purchase items directly from he app from select partners. These include Macy’s, Neiman Marcus and Nordstrom, as well as Shopfiy stores and retailers powered by Demandware’s enterprise ecommerce platform, the Demandware Commerce Cloud. Demandware announced on Monday that their offering …

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Selling To Customers Through ‘Shoppable Videos’

Selling To Customers Through ‘Shoppable Videos’

Everyone knows online video can be a great way to market businesses and products, but some businesses are finding that it can be quite beneficial for actually selling products. “Shoppable video” is a trend that has been slowly rising for several years, but new capabilities from a variety of platforms indicate that it could be poised to become much bigger. …

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Here’s What You Can Do With The First Pinterest Platform Integrations

Here’s What You Can Do With The First Pinterest Platform Integrations

A couple months ago, Pinterest announced the launch of its new Developers Platform, a suite of APIs for building apps and integrations with the service. This was the first time the company opened up API access for development of consumer apps. It began with a beta program for developers in the U.S. who signed up. Pinterest just announced the first …

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How Should B2B Companies Approach Pinterest?

How Should B2B Companies Approach Pinterest?

Are there benefits to spending time and resources on Pinterest when you’re a B2B company? Sure, people love it for finding recipes, crafts, and other consumer-facing ideas, and there’s plenty of hype about how great of a marketing tool it has become, but does this apply to you? Are you a B2B business using Pinterest? Has it been worth your …

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What Businesses Should Know About Pinterest’s New Buyable Pins

What Businesses Should Know About Pinterest’s New Buyable Pins

Pinterest announced on Tuesday that it is starting to launch Buyable Pins on iPhone and iPad enabling users to purchase items directly from the the app from select partners. Do you expect Pinterest to contribute significantly to your selling strategy over the long term? Discuss in the comments. “As a catalog of ideas, our mission is to help people bring …

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Here’s How Pinterest Is Changing Its Privacy Policy For Buyable Pins

Here’s How Pinterest Is Changing Its Privacy Policy For Buyable Pins

Pinterest is emailing users to inform them of new privacy policy changes that are rolling out now related to Buyable Pins. Pinterest announced Buyable Pins earlier this month with launch partners including Shopify, Demandware, Macy’s, Neiman Marcus and Nordstrom. Users will be able to buy things on Pinterest when they see a blue price and “Buy it” button. In a …

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Google Adds Pinterest Carousel To Search Results

Google Adds Pinterest Carousel To Search Results

Google has just given content marketers another reason to make sure Pinterest is a part of their strategies. Now, when users search for Pinterest content on Google from a mobile device, it will display a carousel-style section on the search results page letting them swipe through various content from Pinterest before clicking through to the app or mobile site. Here, …

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