For the sake of conversation, let’s say you are the admin of a Web site. If you are already, that’s even better. You prioritize how your Web site pages are linked to be picked up more easily by search engines. …

Back in September, Google introduced new markup for paginated content in an effort to return single-page versions of content in search results, when the content is broken up among multiple page. This would include things like multiple-page articles and slideshows. …