A couple weeks ago, we reported on Washington State University chemistry professor Aurora Clark, who is applying the Google PageRank concept to water molecules to determine molecular shapes and chemical reactions “without the expense, logistics and occasional danger of lab …

Washington State University chemistry professor Aurora Clark claims to have adapted Google’s PageRank algorithm for use in moleculaRnetworks, which is designed to enable scientists to determine molecular shapes and chemical reactions “without the expense, logistics and occasional danger of lab …

There have been a whole lot of announcements from the major search engines this week, that all webmasters should be aware of – especially from Google, because while its market share may have slipped slightly (while Bing-powered search has grown …

I’m going to test a video roundup-style article looking at some of the more interesting videos we come across in tech, marketing and business on any given day. If the response is good, we’ll continue to do this. There is …

Google’s Matt Cutts posted one of his webmaster help videos discussing Google Toolbar PageRank, why it’s only updated a few times a year, and why webmasters might see their PageRank drop. He also talks about how to get back in …

Yesterday, it was reported that Google had updated PageRank. People took to the forums to share their new PageRank numbers – many of which had increased. It appears, however, that Google’s own PageRank has gone down from a 10 to …

If you’re still obsessing with Google PageRank score, as seen in the Google Toolbar, then you may be interested to know that it’s been updated. If not, you’re not alone. Disregard. Barry Schwartz at Search Engine Roundtable is pointing to …

It looks like Google wants you to think PR doesn’t matter, but don’t let them fool you! For more than a decade now, Google has been trying to retrieve this metric from the radar of webmasters. That Google has stopped pushing regular updates to their toolbar is one more step in the strategy to convince you that PageRank doesn’t matter anymore.

We recently looked at how Google and Bing use links on Twitter and Facebook for organic ranking, following an informative piece from Danny Sullivan on the matter. Google’s Matt Cutts has now addressed the subject a bit more in a new video uploaded to Googles’ Webmaster Help Channel. 

Update: Matt Cutts says they probably won’t rename PageRank. However, he agrees with Peter Norvig that people obsess about it too much.

You may have gotten some good links in the past, but don’t count on them helping you forever. Old links go stale in the eyes of Google.

Do you still get links to old content? Tell us why you think that is.

The first Matt Cutts Answers Questions About Google video of the year has been posted, and in it Matt addresses links from Twitter and Facebook, after talking about his shaved head again. Specifically, the submitted question he answers is:

Links from relevant and important sites have always been a great way to get traffic & acceptance for a website. How do you rate links from new platforms like Twitter, FB to a website?

Google has quietly gotten rid of PageRank in Webmaster Tools. Barry Schwartz at Search Engine Roundtable points to a thread featuring an explanation from Google Webmaster Trends Analyst Susan Moskwa.

In the latest Google Webmaster Central YouTube Channel upload from Matt Cutts, he talks about whether or not Google places value on its own links with regards to Pagerank. Cutts took on the following user question:

Question: Does Google value its own links for PR/Linkjuice? Google Bookmarks, Google Profiles, etc. Reason – Google links never appear in Webmaster Tools.