Although search engines can be used to look up songs' names, and with Facebook, you can keep track of your friends' antics, search and social media can serve more important functions, too. And at SES San Jose, a session focused on using these resources to find missing persons.
Update: A Twitter account has now been set up specifically for finding Robert Botts: @FindRobertBotts.
Original Article: A man named Robert Botts from Louisville, Kentucky has gone missing, and those who know him have taken to social media to help them find him. He's been missing since Thursday, July 30. His car was found abandoned at an intersection in Louisville.