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Matt Cutts Articles

Matt Cutts Talks Subdomains Vs. Subdirectories Matt Cutts Talks Subdomains Vs. Subdirectories
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Google’s Matt Cutts posted a new Webmaster Help video about subdomains vs. subdirectories. It’s a topic Google has talked about various times in the past, but as Cutts notes in the video, it’s been a while, so perhaps it’s worth …

Matt Cutts As “Matt Romney” (And Years Worth Of Other Matt Cutts Halloween Costumes) Matt Cutts As “Matt Romney” (And Years Worth Of Other Matt Cutts Halloween Costumes)
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Google’s Matt Cutts shared his halloween costume with readers of his personal blog. Behold “Matt Romney”: “This was a fun, easy, comfortable costume,” he says (after outlining his five-point plan for a Mitt Romney costume). “I practiced a few of …

Matt Cutts Talks Quality Raters’ Impact On Algorithms, Says Guidelines May Be Made Public Matt Cutts Talks Quality Raters’ Impact On Algorithms, Says Guidelines May Be Made Public
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While it has been known that Google’s “quality raters” (the people who judge sets of search results behind the scenes) don’t directly influence Google’s algorithms, there is still a misconception out there to the contrary. Nobody at Google (as far …

It’s Apparently Not Out Of The Question That Google’s Link Disavow Tool Could Be Used For Ranking Signals It’s Apparently Not Out Of The Question That Google’s Link Disavow Tool Could Be Used For Ranking Signals
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Earlier this month, Google launched the Link Disavow tool, which webmasters can use to tell Google to ignore certain links they believe to be bad. While Google will only do so at its own discretion, some may be wondering if …

You Might Be Waiting Months To See Effects From Google’s Link Disavow Tool You Might Be Waiting Months To See Effects From Google’s Link Disavow Tool
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If you were hit by the Penguin update, you should probably use Google’s new Link Disavow tool, particularly if you can’t get bad links removed. That’s the message we’re getting from Google’s Matt Cutts. Cutts and Google really emphasized that …

Google Is Experimenting With Ways To Make Reconsideration Requests Better Google Is Experimenting With Ways To Make Reconsideration Requests Better
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Google has been experimenting with how to make the reconsideration request process better for webmasters who have been dealt a manual action penalty by Google. Google’s head of webspam, Matt Cutts, put out a new Webmaster Help video discussing reconsideration …

Google Celebrates Movember Again, This Time With A Chrome Video Google Celebrates Movember Again, This Time With A Chrome Video

Remember last year when Google’s Matt Cutts and Bing’s Duane Forrester grew moustaches? That was for Movember, a decade-old campaign to draw awareness to men’s health started in Australia. This year, ahead of November, Google has released a new Chrome …

Hall Of Famer Matt Cutts On Why Google Doesn’t Provide An SEO Quality Calculator Hall Of Famer Matt Cutts On Why Google Doesn’t Provide An SEO Quality Calculator
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Google’s Matt Cutts, who on Friday, was inducted into the University of Kentucky’s Hall of Fame here in Lexington, has posted a new Webmaster Help video answering a question about why Google doesn’t provide some kind of “SEO quality calculator”. …

In Case You Were Wondering, Quoting Isn’t Duplicate Content [Matt Cutts] In Case You Were Wondering, Quoting Isn’t Duplicate Content [Matt Cutts]
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Google’s Matt Cutts has put out his latest Webmaster Help video. This time he takes on a pretty classic topic – duplicate content. There’s not much here that any industry veterans will find to be of particular interest, but he …

Matt Cutts Talks About When You Should Worry About Your Links Matt Cutts Talks About When You Should Worry About Your Links
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Google’s Matt Cutts is back to posting Webmaster Help videos rather frequently. In the latest, he talks about whether or not a site should worry about their links if they have not been participating in link schemes. Cutts speaks in …

Will Google’s Link Disavow Tool Come Back To Haunt Webmasters? Will Google’s Link Disavow Tool Come Back To Haunt Webmasters?
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Back in June, during the height of the Penguin update freakout, Google’s Matt Cutts hinted that Google would launch a “link disavow” tool, so that webmasters can tell Google the backlinks they want Google to ignore. This means links from …

If You Experience A Manual Action From Google, You Should Hear About It If You Experience A Manual Action From Google, You Should Hear About It
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Google’s Matt Cutts, as you may know, spoke at PubCon this week. It’s where he revealed Google’s new Link Disavow tool. That seems to have overshadowed just about everything else from the conference (even the news that PubCon founder Brett …

Here’s What Google Thinks About Article Marketing, Widgets, Footers And Themes Here’s What Google Thinks About Article Marketing, Widgets, Footers And Themes
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Google’s Matt Cutts has released a new Webmaster Help video. In this one, he is answering a question submitted by himself: What is Google’s current thinking about getting links from article marketing, widgets, footers, themes, etc.? The current thinking, he …

Matt Cutts Finally Announces Link Disavow Tool For Google Webmaster Tools Matt Cutts Finally Announces Link Disavow Tool For Google Webmaster Tools
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After months of anticipation, Google’s Matt Cutts, at PubCon in Las Vegas today, finally announced a new tool in Webmaster Tools to disavow links. Cutts made comments at SMX Advanced back in July, indicating that a tool would be on …

Google’s Link Disavow: Google Answers Domain Related Questions Google’s Link Disavow: Google Answers Domain Related Questions
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Google launched its Link Disavow tool today. If you haven’t read about it yet, you can do so here. There are a few things Google mentions about it at the end of a blog post, I think are worth highlighting, …

Google’s Link Disavow Tool And Negative SEO Google’s Link Disavow Tool And Negative SEO
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In case you haven’t heard yet, Google finally released its long-awaited Link Disavow tool. You can get more details about it here. In a blog post about the tool, Google includes a Q&A section. One of the questions in that …

Google Link Disavow Tool Does Not Guarantee Google Will Ignore A Link Google Link Disavow Tool Does Not Guarantee Google Will Ignore A Link
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Google finally announced the launch of a Link Disavow tool for webmasters today, after months of anticipation. This is a tool that you can use to tell Google to ignore links if you feel they are hurting your search engine …

Google Page Layout Algorithm Update Should Be Easier To Recover From Google Page Layout Algorithm Update Should Be Easier To Recover From
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Remember the days when you could design your site any way you wanted to, and not have to worry about whether or not it would affect the chances of people actually finding your content in the first place? Those days …

Google EMD Update: What Is Its Real Impact? Google EMD Update: What Is Its Real Impact?
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As you may have noticed, Google has been announcing a lot of algorithm changes lately. This big round of “weather reports” kicked off a couple weeks ago, when Matt Cutts announced the EMD update. He described it as a “minor” …

Matt Cutts On Schema.org Markup As A Ranking Signal Matt Cutts On Schema.org Markup As A Ranking Signal
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In 2011, Google teamed up with Microsoft and Yahoo to launch schema.org, an initiative to support a common set of schemas for structured data markup. You might wonder whether or not implementing these schemas may influence your ranking in Google …

Google Launches New Page Layout Update (Yes, ANOTHER Update) Google Launches New Page Layout Update (Yes, ANOTHER Update)
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Google is on a roll with these updates. I think webmasters are starting to understand what Google’s Matt Cutts meant when he said a while back that updates would start getting “jarring and jolting”. It seems, that rather than one …