Google's Matt Cutts frequently posts useful tips for webmasters on the Google Webmaster Central YouTube channel. The short clips generally offer valuable nuggets of info that can have an impact on your site's performance in Google.
Google's Matt Cutts has an interesting video up (one of many) on the Google Webmaster Central YouTube channel that deals with switching to a new content management system and how that can affect search engine rankings. Someone asks:
We are changing a farily large HTML site to CMS. What are the essentials to keep in mind so that we do not lose our search rankings?
As you may know, Google's Matt Cutts frequently answers questions from Google users on the Google Webmaster Central YouTube channel. There are a couple recent ones in which he addresses questions about directories and how they contribute to a site's rankings.
The first question is:
Will Google consider Yahoo! Directory and BOTW (Best of the Web) as sources of paid links? If no, why is this different from another site that sells links?
Google has begun an initiative to help webmasters all over the web make their sites faster, and in turn make the entire web faster for everybody. This would reflect Google Co-founder Larry Page's vision of people being about to surf the web as quickly as if they were flipping through the pages of a magazine.
Last Tuesday, we discussed the idea of Google potentially making some changes to PageRank and it’s relationship to no-follow - particularly in the context of PageRank sculpting.
There are a few interesting videos currently floating around right now that I thought would be worth sharing here. The first one is from Google's Matt Cutts at a site review session at Google I/O. The second one is of Yahoo CEO Carol Bartz at the All Things Digital Conference, and the third is the recent LinkedIn Tech Talk event.
Matt Cutts
As you may know, Google's Matt Cutts regularly answers user questions in the form of YouTube videos at Google's Webmaster Central channel. One recent question he took on goes:
As far as big brands go, why is it that they seem to do well irregardless of relevance, content or links when analyzing keyword placement in search engine result pages?
Last night Hulu ran the live telethon style infomercial for Bing called the "Bingathon".
So how did it perform?
Well, it appears nothing "official" has been released yet. So let's see what some Twitter users (a co-host, industry professionals and everyday users) are saying about the Bingathon.
People misspell their search engine queries all the time. That is why it can be incredibly helpful when Google steps and offers "did you mean suggestions."
Google actually offers a few different spell-check features in its search results. These come with the internal codenames: "Did you mean," "Chameleon" (mid-page suggestions), and "Spellmeleon," where a couple results are shown for the corrected query.
PageRank sculpting is a pretty advanced SEO tactic, and it has been widely used by SEO pros since Google’s Matt Cutts described its use on YouTube, giving the strategy the official green light. At SMX Advanced in Seattle, the same harbinger of Google insider information offered a stunning revelation: Google changed the way it handled link structures intended for sculpting.