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How Far Would You Go to Get Your Dream Job? How Far Would You Go to Get Your Dream Job?
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What would you do to get a job? It’s clear that finding a job is not an easy task and is especially challenging in this economy. As a result, the expectation level for applicants is much higher. So, what do people have to do to get a job today?

Steve Jobs on iCloud in ’97, HK Apple Store & Social Good Steve Jobs on iCloud in ’97, HK Apple Store & Social Good

Today’s video round-up features a vintage Steve Jobs clip, some location-based marketing advice from social media guy Chris Brogan, some thought-provoking discussions from Mashable’s Social Good Summit and a few other goodies. View other daily video round-ups here. Steve Jobs …

Fear, Email, SEO, Video, Mobile and Working From Home Fear, Email, SEO, Video, Mobile and Working From Home
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There are a lot of videos hitting the web on any given day, so we’ve been curating a daily round-up of some of the most interesting ones we’ve come across. In a similar spirit, there have also been a lot …

A Customer-centric Content Marketing Approach A Customer-centric Content Marketing Approach

The pressure of competition and desire for business growth pushes marketers towards tactics that promise quick wins. Pundits advocate strategy first (been there) but doing so in a comprehensive way isn’t always practical, especially when it comes to areas like …

Steve Nash, The Winklevoss Twins & Matt Cutts Steve Nash, The Winklevoss Twins & Matt Cutts

I’m going to test a video roundup-style article looking at some of the more interesting videos we come across in tech, marketing and business on any given day. If the response is good, we’ll continue to do this. There is …

Contagion Gets Awesomely Gross Advertising Campaign Contagion Gets Awesomely Gross Advertising Campaign
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The new disaster flick Contagion sports an all-star cast including Matt Damon, Jude Law, Gweneth Paltrow and Kate Winslet. It sports an Academy Award-winning director in Steven Soderbergh. It also sports this truly spectacular viral ad campaign (I’m so sorry …

Tubmlr and Reddit See Explosive Growth Tubmlr and Reddit See Explosive Growth

There are nearly 28 million blogs on Tubmblr, and that’s up from just 7 million a year ago, according to Pingdom. The firm is sharing some new stats about the popular blogging/social media service. Tumblr is also approaching 10 billion …

Tablets Show Strong Advertising Effort, But Not Enough to Beat the iPad Tablets Show Strong Advertising Effort, But Not Enough to Beat the iPad

The iPad is the hottest tablet on the market, and according to industry researcher IHS iSuppli, it will dominate until at least 2015. Not only is Apple’s product the most popular in the market, but it also has the most effective advertising campaign based on a new study.

Poultry Enthusiast Wins £12,000 Bet Through The Power Of The Retweet Poultry Enthusiast Wins £12,000 Bet Through The Power Of The Retweet

Here’s the premise: Twitter is a waste of time. To test this statement, the guy who runs the Twitter account for poultrykeeper.com and its group of websites bet his boss that he could get 10 retweets on a single tweet. …

Going Viral – The Hottest But Most Challenging Form of Advertising Going Viral – The Hottest But Most Challenging Form of Advertising
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What makes content go viral? This is the question that many marketers and advertisers are currently wrestling with. They would love to create campaigns that promotes their product or service in a way that engages consumers on a large scale, but the problem is, it’s not an easy process.

Facebook Lets Advertisers Do Topic Targeting Facebook Lets Advertisers Do Topic Targeting
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Facebook has a pretty good reputation for targeted advertising. People share so much information on Facebook that the world’s largest social network has a tremendous amount of data that is invaluable to advertisers. Now, they’re giving advertisers yet another way …

Maximizing the Benefits of Online Video Through SEO Maximizing the Benefits of Online Video Through SEO
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For publishers, incorporating video into your website can help build visibility, engage audiences and increase page views. For marketers, video drives brand awareness and, when done correctly, it creates a unique opportunity to tell a product’s story. With YouTube as …

ICANN Domain Plan: Brands Headed for Disaster? ICANN Domain Plan: Brands Headed for Disaster?
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The Interactive Advertising Bureau (IAB) is speaking out against ICANN’s decision to open the domain name floodgates by lifting restrictions on generic top-level domains. Are the new domains a good idea? Tell us what you think. ICANN is to start …

Publishers Are Information Marketers Publishers Are Information Marketers
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The trend towards “brands as publishers” over the past year has an increasing number of businesses entering the world of content in ways that are creating new opportunities for online marketing. The notion of brands publishing editorial is nothing new …

QR Codes and Mammograms: Better Health Through Technology QR Codes and Mammograms: Better Health Through Technology

If you ask most people, I’m sure that they would tell you that the health care field can greatly benefit from the rapidly growing tech sector. Whether it is better machinery, more organized record keeping or doctors having accessibility to …

With iPhone 5 Release (Possibly) A Month Away, Guy Camps Out At Apple Store With iPhone 5 Release (Possibly) A Month Away, Guy Camps Out At Apple Store
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One man (kind of) has the distinction of being the first person to get in line for the upcoming iPhone 5. In what he calls a “marketing and PR experiment,” Robert Shoesmith is camping outside a London Apple Store until …

Facebook Issues That Could Cause Problems For Your Business Facebook Issues That Could Cause Problems For Your Business
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While Facebook may provide a great way to interact with fans and market your business, it’s not all sunshine and roses. Several issues have been discussed recently that business should take very seriously. What is the biggest problem you see …

Anne Hathaway as Catwoman: The Dark Knight Rises Viral Campaign Stays Hot Anne Hathaway as Catwoman: The Dark Knight Rises Viral Campaign Stays Hot
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The social media buzz machine behind the upcoming threequel The Dark Knight Rises seems to know what they are doing. Their campaign of unveiling little bits of information, piece by piece, and allowing the internet to explode with every new …

Foursquare Business Pages Now Available to All Foursquare Business Pages Now Available to All

Foursquare has made brand pages “self-serve”. This means brands can create their own pages, acquire followers, share updates, check-in at places, etc. You know, like a social network. Foursquare says the announcement is “to the great relief” of its BizDev …

Top 50 Branded Facebook Fan Pages, July 2011 Top 50 Branded Facebook Fan Pages, July 2011

Just shy of hitting the 50 million fans mark, Facebook’s own fan page still dominates the top 50 branded Facebook fan pages. While the top 20 is nearly identical to May (the exception being Xbox taking over the #20 spot …

Old Spice Mano a Mano Fight Is Over: Fabio Has Been Defeated Old Spice Mano a Mano Fight Is Over: Fabio Has Been Defeated
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Isaiah Mustafa and Fabio must both be exhausted, as their marathon battle for advertising supremacy has finally come to and end. Ever since the epic battle Mano a Mano in El Bano began at noon on Tuesday, videos featuring the …