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New J.C. Penney Logo Spotted in Ads and Mailers

New J.C. Penney Logo Spotted in Ads and Mailers

By Sean Patterson May 16, 2013

J.C. Penney has had a rough year for its brand. When former Apple executive Ron Johnson took over as the company’s CEO, he transformed the company, eschewing established department store pricing schemes such as coupons and constant sales in favor …

eBay Is Changing Its Logo To This eBay Is Changing Its Logo To This
· 24 Comments

eBay announced that it is changing its logo. The old one is still in place on the site, but the company says it’s making the new one available next month. They did, however, provide a preview of what it will …

If Internet and Tech Companies Were Honest... If Internet and Tech Companies Were Honest...

What would happen if the internet, technology and gaming industries told the truth about what they were selling? Aside from total anarchy from stocks plummeting and millions of bored Americans with no internet to waste time on (notice the first …

Twitter Introduces New Bird Logo Twitter Introduces New Bird Logo

In the words of the almighty James Brown, well, kind of anyway, Twitter’s got a brand new bird; at least for its logo. That’s right, according to the Twitter blog, the day of the #Twitterbird is upon us. The idea …

Do You Know The Twitter Bird’s Name? Do You Know The Twitter Bird’s Name?

Until today, I never knew that I had been disrespecting Twitter’s logo by referring to it as “the Twitter bird.” Apparently, the bird has a name, and it’s Larry. Twitter’s API guy Ryan Sarver tweeted this just a little while …

New Windows Logo Strikes Minimalistic Chord New Windows Logo Strikes Minimalistic Chord
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For most of my life, the word “Windows” has only called up one mental image: the Windows 98 loading screen, chugging away on my basement computer, a Packard Bell. Interesting home computing choices aside, the image of Microsoft’s Windows, that …

Five Year Old’s Take On Popular Brand Logos Five Year Old’s Take On Popular Brand Logos

Take a look at brand logos the next time you’re around them, and think about what they really look like. Adam Ladd, a graphic designer, took it upon himself to create a fun project where he showed his five year …

Noteworthy Videos
Jim Henson’s Awesome Google Doodle Jim Henson’s Awesome Google Doodle
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Google’s string of hitting home runs with their logo manipulations continues with their latest Doodle, an impressive honoring of the great Jim Henson. In typical new Google Doodle fashion, the Jim Henson logo responds to user input, allowing Google visitors …

New AOL (or is it Aol.?) Logo Revealed
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AOL has shown off a new logo, which it considers a significant part of its new "brand identity." That is of course to go with its newfound independence from Time Warner. The logo is simple. Aol. That’s it – capital A, lower-case o, lower case l, and a period.

Google Celebrates the Barcode

Google is celebrating the invention of the bar code today, with its latest doodle. There is an interesting history of the barcode available on Wikipedia, which of course is the top natural result in Google’s search results for barcode (which you are taken to upon clicking the doodle).

Not President’s Day At Google, Apparently

Ready the vegetable-tossers, conspiracy theorists, and patriotic guillotiners: Google and Yahoo have snubbed President’s Day.

Google especially (in part because nobody pays attention to Yahoo unless Microsoft tries to buy them) is known for spicing up its logo on special days, to commemorate artists, historic accomplishments, and often, national holidays.

A Chat with the Designer of the Google Logo

Ruth Kedar of KedarDesigns.com designed the Google logo in the version that became famous around the world (the original tries at designing the logo were by Google co-founder Sergey Brin, reportedly, using the Gimp software). I asked Ruth how the Google logo design came about originally, and here’s her reply.

Google Logo