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Lending
IAC: Ask.com Growth Offset By Lending Tree
Search & Media performed well for IAC, but the continued troubles in the housing market reduced the impact of Ask's gains.
Subprime Fallout Could Submarine Search Ads
Mortgage lenders in the subprime market have been big online advertisers. Seeing that lending market crash down could ripple into the search industry.
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Search + Social = Better ROI
Are you utilizing search and social media together? According to Lee... -
Yahoo Reveals SEM of Re-Brand
Near the end of September, Yahoo began a new branding campaign in an... -
Marketing in the Age of Google
Former Googler Vanessa Fox has written a book entitled Marketing in...
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