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All Posts Tagged Tag: ‘Keyword Tool’

AdWords Keyword Tool Is No More, Enter Keyword Planner

Google’s AdWords Keyword Tool is officially dead. It now redirects to a support page explaining that, “Keyword Planner has replaced Keyword Tool.” Was Google replacing the Keyword Tool a good move?

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Google Combines Keyword Tool, Traffic Estimator Into Keyword Planner

Google has combined the Keyword Tool and the Traffic Estimator into one tool called the Keyword Planner. “Behind every successful AdWords campaign are well planned out keywords and ad groups,” says AdWords product manager Deepti Bhatnagar. “In the past, you may have relied on tools like the Keyword Tool and Traffic Estimator to identify new keywords and ad groups, get …

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Google AdWords Updates Keyword Tool and Traffic Estimator

In order to help users build better, more focused advertising campaigns, Google AdWords has updated its Keyword Tool and Traffic Estimator capacities. Both functionalities assist users in gauging how certain keywords or ad groups might perform, to more effectively put together a structured ad run. According to Inside Adwords crew member Dan Freidman, “One of the most common uses of …

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