It maybe that Jason Calacanis just likes stirring up the SEO crowd, or it could be that he really feels a certain way about them. Either way, the hostility that met him at the beginning of the week meets him again at its close.

The Kelsey Group’s Interactive Local Media/SES Local event in Los Angeles in November will feature a keynote conversation with Jason Calacanis, whose critical views of SEO have earned him few friends in the industry.

Put your coffee down, you’ll spit it. Facebook cheerleaders, from within what must be a social networking tunnel (or cave?), have transformed themselves into prostrate worshipers, transubstantiating reason to whatever the digital equivalent is of 72 virgins.

Substantial buzz has accompanied Jason Calacanis’ startup debut of Mahalo, a search site with human editors refining the results for the currently 4,000 top search terms.

“Mahalo To Curate Web Search”