Google has posted a short but interesting video to its Webmaster Central YouTube channel. A user asked the question, "How many bots/spiders does Google currently have crawling the web?" and Google’s Matt Cutts gave his answer.

Update: Google announced today that it will now be rolling out the use of breadcrumbs in seach results on a global basis. They will only be used in place of some URLs – mainly the ones that don’t give the added context of a link the way that the breadcrumbs do. Google says:

Google has quietly announced that Google Docs documents that are published will soon be crawlable. This means if you have published documents as web pages, or used the publish/embed option for a document, and it has been linked to on the web, it can be indexed by Google and other search engines.

Last year, Google began crawling and indexing Flash content, but now Google has announced that it can also index external resource loading. In other words, Google can index external content that loads within an SWF file, and associate it with that file, so that it will appear in search results.

For example, a site that loads something like this in Flash:

..might appear in a Google SERP like this:

Google announced today that its SEO Starter Guide is now available in 40 languages. This covers 98% of the global Internet audience according to the company.

"We hope that webmasters around the world can use the guide to improve their sites’ crawlability and indexing in search engines," says Brandon Falls of Google’s Search Quality Team.

A California resident is suing Google for trespassing. Apparently Google’s Street View driver ignored a "No Trespassing" sign, drove down a private road, and snapped photos of the resident’s house.

This sponsored session was an entry level overview of what websites should be doing on their website to get visibility and rankings in search engines.

Got a couple of links on one page to another page? Google only has love for the first one, no matter what you do with it.

Matt Cutts says an internal discussion over how to treat the NOINDEX tag has the company debating the best way to handle pages using it.

At the end of January, Egyptian midfielder Mohamed Aboutrika was the talk of the soccer world. Scoring the winning goal to defeat Sudan’s team, Aboutrika raised his shirt to reveal a message of Palestinian sympathy.

It read: Sympathize with Gaza.

Owners of new Blogspot or WordPress sites may worry that Google won’t index them.  And we can’t guarantee that Google will do so quickly, or even that the search giant will do so at all.  There’s a fair amount of evidence suggesting that things will be taken care of sooner rather than later, however.

Google has been a sitemaps backer for some time, and they provided some answers to questions webmasters asked during SES Chicago last month.

I created a new site on Friday, and by Saturday exactly 24 hours later it was in Google’s Index. I posted about this just over a month ago in my post, 7 Steps to Get Your New Site Indexed in 24 Hours.

I had a lot of comments about whether or not Adwords was necessary, so I thought I’d try it again without running Adwords this time. Here’s how it all played out:

Search engines pay attention to some tags, and none to others. Remember when the ‘keywords’ meta tag mattered? Ah, the good old days.

This should come as no surprise from the people who’d sue you to stop you from linking to them: at a publishers’ consortium today, after complaining about the limited nature of robots.txt, the newspaper industry has proposed new standards to prevent search engines (and other sites) from indexing their sites willy-nilly.

The days of keyword stuffing, single phrase optimization and concentrating only on incoming links to gain traffic are slowly being phased out as a more holistic approach to judging website content comes online. This new concept has many webmasters hopping, and it should. Latent semantic indexing is quickly becoming the wave of now.

From purely a connotative language standpoint, "indexing the world’s information" sounds less ominous than the goal of caching "100% of user data." Even so, the long-rumored GDrive may never surface to store all of it.

The newest feature on Google News – comments solicited from participants in a news story – won’t be part of anyone else’s news.

The unavailable_after meta tag on a web page tells a spider when it should stop indexing a particular page.

Moving a website can be intimidating, especially if it’s a bigger site. There will almost certainly be a loss of traffic, and much of that is due to the time it takes the search engines to recognize the new site. There are ways to dull the pain, but don’t count on Microsoft for it. 

Having worked closely with latent semantic indexing, during my time at FI, I’ve become a big advocate of making sure you have structured themes in your content, and that you include a supporting cast of semantically connected keywords.

In this clip from SMX Advanced, Matt Cutts shares how Google is continually testing the use of LSI, and keyword themes.

This time it is the UK-based Daily Telegraph that is complaining about a need to protect their content from search engines.