WebProNews

Global PC Shipments Remain Solid

Global PC shipments grew by 14.6 percent to 69.5 million units in the first quarter of 2008, which beat previous estimates of 13.2 percent according to IDC's Worldwide Quarterly PC Tracker.The U.S. market showed signs of the economic slowdown, but growth remained positive at 3.5 percent for the quarter. The other international markets compensated for the U.S. coming in more than 2 points above estimates due to continued strength in developing countries.

Internet Outpacing TV For Time Spent

Internet users are spending more time online than they are spending watching TV according to a new study by IDC. The study found that Internet users spent 32.7 hours per week online and about half as much time watching television (16.4 hours). Time spent reading newspapers or magazines accounted for 3.9 hours per week, while overall time spent using all media was 70.6 hours.

U.S. Internet Advertising Hits $25.5 Billion

U.S. Internet ad spending in the fourth quarter of 2007 grew nearly 28 percent over the same quarter in 2006 to $7.3 billion, said analyst firm IDC.For the entire year 2007, online ad revenue grew 27 percent year over year to $25.5 billion.IDC said that Google's net U.S. market share dropped for the first time in two years because of a slow down in growth in domestic fourth quarter sales. Google's net U.S. advertising market share decreased 0.5 percentage points to 23.7 percent last quarter compared to 3Q07.