Ask.com has added a new feature to its search engine homepage designed to help online shoppers find the best deals on the Web.
The IAC owned property has introduced "Ask Deals," a proprietary database of more than 1 million savings offers from national and local retailers across hundreds of product categories.
The Ask homepage now features a new tab labeled "Deals" for users who only want to view the best offers online. The Ask Deals database is continuously updated to provide users with the most current savings offers.
Ben Silverman, co-chairman of NBC Entertainment, is leaving the company in the fall to start a new venture with Barry Diller's media and Internet company, IAC.
NBC has named Jeff Gaspin, chief operating officer of Universal Television Group, as chairman of NBC Universal Television Entertainment.
Benjamin Edelman, assistant professor at Harvard Business School, claims Google and partners are inflating PPC conversion rates and increasing advertiser cost via four specific channels, including Google’s own Chrome browser.
Google makes money by charging advertisers every time a user clicks on a Google advertisement, but in the instances described and documented by Edelman, he makes it appear Google and partners are colluding to intercept traffic to websites that would be navigated directly (and for free) rather than by searching.
Today Microsoft announced the creation of the Publisher Leadership Council, a group of Web publishers who will consult on the development of Microsoft PubCenter, its next-generation advertising platform for digital media publishers.
Liberty Media - and/or its chairman, John Malone - may not have a lot of faith left in Ask.com and other IAC properties. It seems that Liberty Media has selling the company's stock left and right, unloading 193,100 shares in the last week alone.
Ask may have lost the interest of a lot of people in the search industry, but its parent company, IAC, is still catching investors' eyes. IAC's third quarter results - the first it's published since spinning off some businesses - represent a curious mixture of ups and downs.
Self-service how-to guide and information sites became a little more of a crowded field as IAC launched its collected content site, Life123.com.
An ad network across the various properties operated by IAC sets its sights on advertisers willing to pay well to reach affluent consumers.
IAC's Citysearch.com picked up a lawsuit accusing it of ignoring and even helping to generate illicit clicks on ads placed on the local search site.
When John Malone came calling about possible asset swaps between Liberty Media and IAC, Barry Diller turned them down for not providing good value to IAC investors.
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