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Brands Are Probably Overusing Facebook Hashtags

Brands Are Probably Overusing Facebook Hashtags

By Josh Wolford March 21, 2014

#Brands #need #to #stop #being #so #hashtagheavy. Simply put, your Facebook posts are way less engaging when you overuse the hashtag. Sure, hashtags can be a great tool for brands to utilize across a wide range of social platforms-but when …

Google Adds Google+ Hashtags To Web Search Google Adds Google+ Hashtags To Web Search

Google announced today that it is adding Google+ hashtag support to Google Search. If you search for a hashtag on Google, it will show results from Google+ on the right-hand side of the results page. You can then click over …

Watch Fallon & Timberlake's Great Hashtag Convo Watch Fallon & Timberlake's Great Hashtag Convo

If you think it’s funny to speak in hashtags, like in real life, well it’s not. Also, if you think that it’s proper to use hashtags to simply say things that you would have normally said without the use of …

Facebook Hashtags Are a Total Bust, Says One Study Facebook Hashtags Are a Total Bust, Says One Study

After years of people using hashtags on Facebook despite the fact that Facebook didn’t support them, the company finally made them clickable and searchable back in June. Of course, hashtags allow Facebook to better organize conversations across the network, and …

With #ToiletBaby, the Hashtag Has Jumped the Shark With #ToiletBaby, the Hashtag Has Jumped the Shark

You could argue that the hashtag jumped the shark when social media users began using it not to categorize or clarify, but instead to simply say something that they should have just said in the actual message. #IDontwanttogotoclass, #massivesunburnonmyface, and …

Nike Brings Back "Just Do It" With New Commercial Nike Brings Back "Just Do It" With New Commercial

2013 marks the 25th anniversary of Nike’s timeless “Just Do It” slogan, which means it’s perfect time to construct a new marketing campaign around reintroducing the concept to the world of social media, complete with a #JustDoIt hashtag. While the …

Is The Facebook Hashtag A Marketing Game-Changer? Is The Facebook Hashtag A Marketing Game-Changer?
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There have been rumors that Facebook would launch functional hashtags for quite some time, but on Wednesday, these became a reality, as Facebook announced that hashtags will now be clickable. The feature is currently in the process of rolling out. …

Twitter Loses Appeal in Anti-Semitic Tweets Case Twitter Loses Appeal in Anti-Semitic Tweets Case
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Twitter has lost its latest appeal in a racist tweet controversy that’s persisted for nearly 8 months. According to a French court, following French law is not optional for U.S.-based Twitter, and they will be compelled to turn over the …

Facebook Gives Marketing Advice For New Hashtags Facebook Gives Marketing Advice For New Hashtags

As previously reported, Facebook just announced the launch of hashtags and its bigger “public conversations” initiative. As marketers who have Twitter experience know, the hashtag can have pretty powerful ramifications for campaigns. The best part about Facebook hashtags from a …

Facebook Hashtags Are Now a Reality Facebook Hashtags Are Now a Reality
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A few months ago, we heard rumors that Facebook was really close to rolling out hashtags. Although it didn’t happen as quickly as reports suggested, it’s finally here. Today, Facebook is rolling out clickable hashtags to all users. “Starting today, …

Vine Adds Fast-Rising Hashtags to Explore Tab Vine Adds Fast-Rising Hashtags to Explore Tab
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Twitter’s six-second video service Vine has just announced a new way to find content in its “explore” tab. Starting today, Vine will now display trending hashtags. The “explore” tab lets you surface content via Editor’s Picks, “Popular Now,” and now …

Twitter Sued for $50M over #unbonjuif Controversy Twitter Sued for $50M over #unbonjuif Controversy
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Twitter is being sued in France for failing to disclose the identities of users wrapped up in an anti-Semitic hashtag controversy that has spanned five months. Here’s my attempt to make a long story short: Back in October of 2012, …

Flickr for iOS Adds Hashtag Support Flickr for iOS Adds Hashtag Support

The new version of Flickr for iOS bringss the photo-sharing app a little more in line with similar social apps Instagram and Twitter. Now, when you take a no filter, beach picture in the middle of summer, you can post …

Facebook Hashtags Are on the Way [REPORT] Facebook Hashtags Are on the Way [REPORT]
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Are functional hashtags on their way to your Facebook news feed? According to the Wall Street Journal, the answer is yes – but not in the imminent future. They quote people familiar with the matter who say that Facebook is …

Twitter, Amex Now Let You Buy Stuff with Hashtags Twitter, Amex Now Let You Buy Stuff with Hashtags
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Twitter and American Express have just announced a new program that will allow users to make purchases inside of Twitter by simply tweeting out specific “Buy” hashtags. Here’s how the hashtag-buying works, after you sync your Amex card to Twitter …

Twitter’s Promoted Trends Now Cost $200,000 a Pop Twitter’s Promoted Trends Now Cost $200,000 a Pop

If you’re looking to promote your brand with one of Twitter’s most visible ad products, the Promoted Trend, you’re going to have to shell out a little bit more money than you did last year. Peter Kafka at All Things …

Marco Rubio Tweets That He Is Not a Savior Marco Rubio Tweets That He Is Not a Savior
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Is Florida Senator Marco Rubio the savior of the Republican party? That’s debatable. But according to Rubio, he is not the savior of anything. That title belongs to Jesus – at least that’s what a recent tweet suggests. “There is …