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Google Announces Details of New Product Listing Ads
By Chris Crum
Google product listing ads have been spotted every now and then for a while now. The company has been testing them, but now the they have announced that US users will start seeing them more frequently on shopping related queries.
Google Splits Up Google Base
Google has split Google Base into two separate entities - Google Base and the new Google Merchant Center. The Merchant Center will replace Google Base for users who submit product-type items to Google.
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Search + Social = Better ROI
Are you utilizing search and social media together? According to Lee... -
Yahoo Reveals SEM of Re-Brand
Near the end of September, Yahoo began a new branding campaign in an... -
Marketing in the Age of Google
Former Googler Vanessa Fox has written a book entitled Marketing in...
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