FTC Articles

US Senate’s Response To Online Privacy Laws For Advertising

The US Senate is holding a series of hearings on online advertising, behavioral targeting and privacy to determine whether they should consider legislation protecting consumers online in these areas.

The Senate has turned to Google, Microsoft, the FTC, Facebook, privacy watchdogs and others for their opinions in the matter. Some, like Google, welcomed a “comprehensive privacy law that would establish a uniform framework for privacy and procedures to punish bad actors.”

Intel Receiving Federal Antitrust Scrutiny
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The chipmaker’s long-standing dismissal of antitrust claims by its main rival, AMD, will receive a test as Federal Trade Commission regulators take a closer look at Intel.

FTC Smiles At Icahn

In the never-ending Yahoo-Microsoft mess, we might be getting somewhere; Carl Icahn has received a wave from the FTC.  The billionaire can buy even more shares of Yahoo’s stock and push his proxy fight forward.

Markey: Behavioral Ad Protections Needed For Kids

Online advertisers using behavioral targeting to find their audience attracted the attention of the Federal Trade Commission, who have called for principles of self-regulation for that type of marketing.

ValueClick Settles With FTC For $2.9 Million

Online advertiser ValueClick, Inc. will pay a record $2.9 million to settle Federal Trade Commission charges that its advertising claims and emails were deceptive and violated federal law.

The agency also charged that ValueClick and its subsidiaries, Hi-Speed Media and E-Babylon did not secure consumer’s sensitive financial information, even though they claimed to do so.

FTC Cracks ValueClick For $2.9 Million
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Lead generation practices by ValueClick’s Hi-Speed Media division aroused the ire of the Federal Trade Commission, but the company managed to settle without admitting any wrongdoing.

Judge Orders HGH Spammers To Pay $2.5 Million
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A federal judge has ordered Sili Neutraceuticals, LLC and Brian McDaid to pay more than $2.5 million for making false advertising claims and sending email messages that violated the FTC Act and the CAN-SPAM Act (Controlling the Assault of Non-Solicited Pornography and Marketing Act).

FTC Orders Online Advertiser To Pay $200,000
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The Federal Trade Commission has reached an agreement with Member Source Media, an online advertising company for its use of spam emails with misleading subject lines that failed to disclose to consumers that they would have to spend money to receive "free" items.

AskEraser Already Under Fire

Privacy watchdog groups have filed a complaint with the FTC about AskEraser, claiming that the six-week-old service doesn’t live up to its promises of erasing all user search data even when enabled.

FTC Counsels Self-Regulation For Behavioral Ads

The Federal Trade Commission plans to keep an ear open for complaints now that they have given Google and DoubleClick their blessing to get together.

Google, DoubleClick Get FTC Approval

UPDATE: No sooner had I hit “publish,” I get an email from Google confirming the deal has been approved by the FTC. The announcement reads in part…

No DoubleClick Recusals At FTC

FTC chair Deborah Platt Majoras isn’t the only commissioner with a matrimonial connection at the Jones Day law firm, but neither she nor William Kovacic will recuse themselves from the Google/DoubleClick antitrust review.

DoubleClick, Jones Day Drama Continues

The Center for Digital Democracy and the Electronic Privacy Information Center have filed a Freedom of Information Act request for information from the FTC about DoubleClick and law firm Jones Day.

Google andDoubleClick vs. FTC, Round 15,627,734,234.7

As if the title weren’t enough to tip you off, take a peak at some of the headlines that have gotten my attention today (don’t worry, this isn’t Linky Goodness or Pilgrim’s Picks, I’m still going to hold your hand and tell you what to think):

AdultFriendFinder Rapped For Unwanted Popups
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The Federal Trade Commission settled a case with the sexually explicit website over its ads, which popped up with graphic content.

Facebook CEO on Beacon

For the first time in over a year, there’s a serious enough issue with Facebook that CEO Mark Zuckerberg was compelled to write on the company blog (normally handled by lesser underlings developers and directors).

Online Advertiser Settles With FTC

The Federal Trade Commission has reached an agreement with Adteractive, an online advertising company, for its use of misleading spam emails and online advertising to attract people to its Web sites.

Government Still Questioning GoogleClick

The FTC has not yet confirmed Google’s acquisition of DoubleClick. Last week’s town meeting on the subject of behavioral targeting hasn’t changed that.

FTC: No Gov’t Online Ad Regulation Threat

The two-day town hall meeting being held in Washington DC by the Federal Trade Commission had a common theme: avoiding government regulation.

FTC Talks Online Privacy Today

The two-day town hall meeting about behavioral targeting, announced amid privacy concerns about Google’s proposed acquisition of DoubleClick, begins today in Washington DC.

New Google Webmaster’s Guidelines
I just found another Google webmaster guideline worth sharing…

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