Facebook has a new ad product that may be its most promising ad unit yet – the sponsored story. These ads are simply brand-related stories that users have already shared, but then paid for by the brand mentioned to appear in the ad space, as to attract more attention and engagement. 

Will you be promoting your fans’ engagement with your brand? Let us know.

Facebook recently announced the Live Stream Box, which lets webmasters integrate a real-time social viewing experience on their site. A spokesperson for Facebook tells WebProNews, "Yesterday, CNN.com, MTV.com and other major networks implemented the technology for Michael Jackson’s Memorial, where about 1 million users posted approximately 800,000 status updates in just a few hours."