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Demand Media Posts First Earnings Report as Public Company

Demand Media posted its fourth quarter financial results today – the company’s first earnings report since going public last month. Demand posted revenue of $73.6 million, an increase of 33% compared to $55.5 million in the same quarter the previous year. 

Income from operations was $2.8 million compared to a net loss from operations of ($3.2) million in Q409. Net income was $1.0 million compared to a net loss of ($3.9) million in Q409. Cash flows from operations was $20.9 million, up 95% compared to $10.7 million in Q409.

Why It’s Easier for a Startup (Than For Google) to Take Action on Content Farms
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A couple weeks ago, we reported that DuckDuckGo had followed its own blocking of content farms (like eHow) by promoting content from wikiHow. This begged the question: how much better is wikihow’s content? We had a conversation about that with Jack Herrick, founder of wikiHow (and one-time owner of eHow).

wikiHow On Why Wikis Deliver Higher Quality Than Content Farms

Jack Herrick is the founder of wikiHow. He used to run eHow, the content farm dominating many of Google’s search results, before selling it to Demand Media, which has boosted it to its current state. Alternative search engine DuckDuckGo just started hard wiring wikiHow results as the top result for many how-to queries.

DuckDuckGo Follows Content Farm Banning With Promoting wikiHow Content
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Today, DuckDuckGo has started "hard wiring" wikiHow as the first result on its search engine results pages for how-to queries. 

wikiHow founder Jack Herrick (who also ran eHow before selling to Demand Media) tells WebProNews, "As you know, there is tons of buzz on the web about what Google’s next step will be with tackling low quality content from content farms."

What If Content From One Company Dominated Google’s Search Results?
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Demand Media continues to capture a great deal of attention after launching an IPO, and Google talking about algorithm changes. If you’ve been reading WebProNews lately, we’ve discussed it quite a bit, and our readers have had plenty to say as well. You can browse recent coverage (and comments) here

Blekko Bans eHow and Other Content Farms
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According to a TechCrunch story just published the war against content farms has reached Blekko. WebProNews is seeking to confirm the facts. To learn more about Blekko and its approach to fighting web spam watch the embedded video interview our WebProNews team conducted at Pubcon with Blekko founder Rich Skrenta below.

Demand Media’s eHow Faces User Backlash Over Facebook Log-in
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Demand Media is no stranger to controversy, and the subject of the company’s content and the Google love it receives, has come back into the spotlight as the company launched an IPO this week, and Google is now saying it’s going to alter its strategy on content farms.

Google, Bing, and Blekko Talk Content Farms and Search Quality

Matt Cutts from Google, Harry Shum from Bing, and Rich Skrenta from Blekko spoke on a panel today at the Farsight Summit. Much of the conversation was around the Bing/Google results copying ordeal, but part of the conversation was about search quality in general, and the impact content farms are having on it. 

Demand Media Adds Blog Syndication to its Content Arsenal
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Here at BlogWorld, Demand Media launched the Demand Media Blog Network, to syndicate bloggers’ content across Demand’s own properties like eHow and Livestrong.com, as well as the company’s Content Channels partner sites.

Demand Media Aims to Sort Out eHow Content Confusion
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eHow, Demand Media’s most heavily trafficked property, which frequently has how-to articles ranking very well in Google resutls (not to mention videos in YouTube),  just announced a big change to how it provides content. I had a conversation with eHow General Manager Gregory Boudewijn and Stewart Marlborough, the general manager of Demand Studios (the content arm of Demand Media) about what this means for readers, as well as content contributors.

A Convenient Content Truth
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Big businesses with huge pageviews fueled by Google have emerged in recent years that exist only because of a unique SEO / Adwords relationship with Google. Google gives them a huge presence in the long tail SERPS and they in turn give Google increased revenue by being a Google Adsense partner. Not just any Adsense partner, but a Google partner that turns Google search generated traffic into billions of Adwords clicks totaling tens of billions of dollars.