All Posts Tagged Tag: ‘ecommerce’

Google Updates Shopping Feed Specification, Product Taxonomy

Google announced that it has updated its Google Shopping Feed Specification and its Google Product Taxonomy in order to create a “richer” experience for those searching for products online as well as to simplify the process for merchants. Updates require merchants to change their current product data, and they’ll have until September 15 to do so. Here’s a list of …

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Is Facebook More Effective Than Pinterest For Ecommerce?

According to a new study, the answer is yes. There’s some interesting research out from commerce data provider Jirafe looking at the impact of Pinterest and Facebook across 80,000 profitable ecommerce sites. While Pinterest has certainly become an ecommerce darling, and will only continue that trend with Buyable Pins, it shouldn’t come as a huge shock that the study found …

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Online Sellers Should Look At These Pinterest Shopping Stats

“The results are in: if you sell online, you should be on Pinterest,” says Shopify social media manager Dayna Winter. But you already knew that, right? In case you didn’t, Shopify has a new infographic out further highlighting the importance of Pinterest to online sellers. It makes use of data from a partnership between Shopify and Pinterest as it relates …

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Facebook Expands Messenger Payments Feature

A couple months ago, Facebook finally announced person-to-person payments in Messenger after months of rumor that the product would get something enabling people to use the app for payments. Still, Facebook said the roll out would be slow and over the coming months. Today, the company says it’s launching the feature in New York City and surrounding metro areas as …

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Yelp Adds Online Boutique Shopping

Yelp announced that it is now offering local boutique shopping through its website and mobile apps via a new partnership with Shoptiques.com. This enables users to purchase items from various local boutiques, directly through Yelp. This is only the first partner (with presumably more to come) Yelp has made in the shopping category, which is its largest category of reviewed …

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eBay Promoted Listings: Only Pay For Clicks That Result In Sales

eBay announced the launch of new Promoted Listing ads, which enable advertisers to pay only for clicks that result in an item being purchased. The company says you can use the ads to boost item visibility, start a campaign at any time, and pay only when your item sells. It promises quick and easy setup, advertiser control, detailed reporting, and …

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PLAs Come To YouTube With TrueView For Shopping

Google announced that it is extending its product listing ads (PLAs) to YouTube with TrueView for Shopping, its new format that lets businesses run product ads with related videos. It’s no wonder that Google has been encouraging marketers to create more “how to” videos. These are exactly the type of videos Google created TrueView for Shopping ads for – those …

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Soon You’ll Be Able To Easily Search For And Buy Things On Facebook

A new feature Facebook is testing could turn the social network into more of an e-commerce market place or digital swap meet. You’ll soon be able to search across Facebook for items to buy from other users. Do you use Facebook to sell items currently? Is this something you may do in the future? Let us know in the comments. …

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About Daniel Zhang, The New CEO Of Alibaba Group

Alibaba managed to take the title for the largest global IPO ever in September, and the company is about to be under new (yet familiar) leadership . Alibaba reported its March 2015 and fiscal year 2015 financial results on Thursday while also announcing that COO Daniel Zhang will become CEO of Alibaba Group starting May 10. He will replace Jonathan …

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You’re About To Learn A Hard Lesson If You Do This With Your eBay Listings

If you are using duplicate listing tactics to increase your chances of getting sales on eBay, you really want to stop doing that now, because it’s about to have a potentially devastating effect on your account and ability to make sales. eBay announced a new search penalty for sellers who violate its duplicate listings policy. Those who do so will …

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PayPal Extends One Touch Payment Feature To Web

PayPal announced the launch of One Touch for Web, enabling users to pay for things around the web without user IDs and passwords after their first login. The feature was first launched on mobile devices back in August. Since the mobile launch, merchants including Airbnb, Boxed, Jane.com, Lyft, Munchery, and YPlan have added One Touch to their services. “Not only …

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Amazon Launches New B2B Marketplace Amazon Business

Amazon announced a new B2B marketplace called Amazon Business, which features unique benefits tailored specifically to businesses. In fact, you even need a business license to use it, according to The Wall Street Journal. Amazon Business includes search and browsing features geared toward businesses as well as business-only pricing, including quantity discounts from select manufacturers and sellers. Businesses can also …

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