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All Posts Tagged Tag: ‘ecommerce’

Demandware Compares iOS/Android For Shopping

Demandware Compares iOS/Android For Shopping

Demandware recently released its Shopping Index for Q2, finding that phones accounted for 94% of the increase in visits and 74% of the increase in basket creation. By the end of the year, it says, phones will be the most trafficked digital shopping device. They also looked at how Android and iOS compare. Demandware’s Rick Kenney writes: We re-examined the …

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Etsy Local Now Available On Android, iOS

Etsy Local Now Available On Android, iOS

Late last year, Etsy launched the Etsy Local pilot program, which enabled select shoppers to get push notifications from the Etsy Android or iOS app that alerted them when an Etsy seller is selling at a local event. “Etsy Local push notifications are a new way for Etsy sellers and buyers to connect locally and in-person,” a spokesperson for Etsy …

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Will Facebook’s Dominance Of Social Ecommerce last?

Will Facebook’s Dominance Of Social Ecommerce last?

Facebook is (by far) the leading driver of social media referral traffic to websites and apps. That includes those selling products. While the social network completely dominates the landscape today, new research finds that other networks are growing much faster, while Facebook’s growth has become relatively stagnant. Are you comparable (to Facebook) benefits from other social media platforms when it …

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Salesforce Community Cloud Gets Buy Button

Salesforce Community Cloud Gets Buy Button

Buy buttons are all the rage right now, and the latest to jump on the trend is Salesforce with its Community Cloud. The company launched Community Cloud roughly a year ago aimed at enabling companies to create their own LinkedIn-like communities, which are connected to their own business processes. With the new announcement, it’s getting an ecommerce element. “The new …

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Google Shopping Gets New Bidding Solutions

Google Shopping Gets New Bidding Solutions

Google announced that its giving advertisers new bidding strategies for Shopping Campaigns, which will help them “go go beyond manual max CPC bidding to deliver specific bids for each auction, tailored to people’s context.” Under Bid Strategies, you’ll now find Maximize Clicks, Enhanced CPC, and Target Return on Ad Spend (ROAS). Maximize Clicks is for those looking to get as …

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Etsy’s Most Active Sellers Get New Support Program

Etsy’s Most Active Sellers Get New Support Program

Etsy announced the launch of a new Seller Account Management Program, which it is positioning as another option, in addition to its phones, email forums, and Seller Handbook, for seller support. The program offers what the company calls “tailored, high-touch support” to the marketplace’s most active sellers. It initially started as a pilot with a few sellers, but now they’re …

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Bing Merchant Center Is Getting Some Changes

Bing Merchant Center Is Getting Some Changes

Microsoft announced some coming improvements to Bing Merchant Center, which merchants use for creating stores and catalog feeds for Shopping Campaigns and Product Ads on Bing. There are changes to feed structure, which the company says it made so advertisers can manage all their feed programs across platforms more seamlessly. It explains in a blog post: Delimiter rules on product_category …

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Amazon Is Ending Availability of Product Ads

Amazon Is Ending Availability of Product Ads

Amazon is discontinuing its Product Ads, which comes as something of a surprise given their popularity and the rise of similar ads on other platforms. The offering will be shut down on October 31. The company told advertisers in an email (via Marketing Land), “While your ads will no longer be visible on Amazon as of that date, you may …

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Here’s How The Social Platforms Are Performing For Ecommerce

Here’s How The Social Platforms Are Performing For Ecommerce

The social media landscape is getting more complex, but also potentially more helpful for ecommerce businesses almost by the day. The big social platforms like Facebook, Twitter, Instagram, and Pinterest have all been working on features that will help businesses sell products to users. Ultimately, it’s all great for businesses selling online, and will only continue to become more so …

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Twitter Reportedly Moving Forward With New Buy Button Integrations

Twitter Reportedly Moving Forward With New Buy Button Integrations

Twitter is about to make a bigger push with its buy button, according to a new report from Re/code citing multiple sources. It will reportedly do so via integrations with Shopify and other unspecified ecommerce software companies. Jason Del Rey writes: The social network is in the process of integrating with Shopify and other e-commerce software companies to offer its …

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New Facebook Buy & Sell Feature Spotted

New Facebook Buy & Sell Feature Spotted

It looks like Facebook is testing yet another feature that will help turn it into more of an ecommerce destination. We all know about the buy button, but a new feature has been spotted in the wild that puts a “Buy & Sell” option in the left-hand navigation menu under “Saved”. Facebook Testing Buy & Sell Button: http://t.co/1wNM5kku7B #facebook pic.twitter.com/be6hMhge25 …

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Significant eBay Search Issue Uncovered, Could Be Hurting Sellers

Significant eBay Search Issue Uncovered, Could Be Hurting Sellers

There’s yet another issue happening on eBay that likely isn’t going to sit too well with sellers that many probably aren’t aware is even happening. The finding comes from eCommerce news blog and eBay watchdog eCommerceBytes, which reports that eBay’s search engine is having issues specifically with its Item Specifics and filters. Ina Steiner writes: I worked with a seller …

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