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After 20 Years, Yahoo Directory Gets The Axe

After 20 Years, Yahoo Directory Gets The Axe

By Chris Crum September 26, 2014

It is truly the end of an era. Yahoo officially announced that it’s killing off the Yahoo Directory. Okay, maybe that era technically ended a long time ago, but it’s really over now. Do you miss the days of the …

The Yellow Pages Launches Opt-Out Website
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The Yellow Pages Association has introduced a new website that allows people to opt out of  receiving phone directories.

The new website, Yellowpagesoptout.com, allows people to select which phone directories they receive, or stop deliveries entirely.

 

Yellowpagesoptout

 

Former Dmoz Editor: Corruption Was Caught Quickly
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We ran a story recently asking if Dmoz will continue to have a place in search. We received (and still are receiving) a great deal of comments on the article, or rather on Dmoz in general. Words like "corruption" and "corrupt" were used numerous times in describing the editorial process behind the Open Directory Project.

A few samples of comments we received about this:

Will Dmoz Continue to Have a Place in Search?
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Nearly a year ago, we looked at what Dmoz (aka: The Open Directory Project) was up to, and if it still had a place in search. The directory was talking about how it was looking for "a little respect" as it prepared to celebrate its 11th birthday (on June 5).

Mozilla Starts Big Collection of Open Web Tools

Mozilla has launched a new directory with the goal of providing a one-stop shop for open web tools and resources for developers. It is called the Open Web tools Directory.

The reason Mozilla says it decided to start this directory is simply because there isn’t one like it. "There’s no central index of these tools," the company says in a blog post.

Matt Cutts Answers Questions About Directories and Ranking
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As you may know, Google’s Matt Cutts frequently answers questions from Google users on the Google Webmaster Central YouTube channel. There are a couple recent ones in which he addresses questions about directories and how they contribute to a site’s rankings.

The first question is:

Will Google consider Yahoo! Directory and BOTW (Best of the Web) as sources of paid links? If no, why is this different from another site that sells links?

Easily Find Twitterers You’re Interested In
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Twellow has made it easier to find Twitter users you are interested in following. That is what Twellow has been about from the beginning, and this simply highlights the fact that our Twellow team is always looking for ways to improve the service.

Do You Respect DMOZ After 11 Years?
· 279 Comments

DMOZ has now officially been around for 11 years. AOL is honoring this birthday with a blog post on the AOL Search Blog. It says:

From its humble beginnings 11 years ago, DMOZ has grown to be the largest human-edited directory on the Web. Today, on the websites anniversary, we take a look at DMOZ’s influence on the web.

Does Dmoz Still Have a Place in Search?
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Dmoz.org, also known as the Open Directory Project, is widely considered to be the mother of all directories. Well, that was the case at one time, anyway. Dmoz has dropped significantly in popularity over the years, and is the subject of much criticism by webmasters looking for inclusion. What do you think about Dmoz these days? Is it still valuable? Tell us what you think.

Google Devaluing DMOZ and Yahoo! Links?
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Google is no longer suggesting that you should be listed in relevant directories. In fact, they’ve even removed the suggestion from their webmaster guidelines, as Brian Ussery noticed. The page used to have bullet points for:

Why Can’t a Directory Be a Directory?
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Web directories don’t exactly have the reputation of being helpful resources for finding information. Most have become endless pits of links, and wading through them to find anything useful is next to impossible.

Then there are the human-edited ones that tend to be more useful, but are aimed more at the submitter promoting their business than they really are towards the user who is there to find information. Often times these directories offer paid links, further proving that they are really there for promotional purposes.

Rumor: Google Looking to Buy Yell?
Of late there’s been speculation that Google’s going to buy Yell, whether or not this is true only time will tell.

Yell is an international directories business which operates in the classified advertising market in the UK, USA, Spain and Latin America.

Move on to SEO Techniques that Work

SEO techniques typically linger long after their "good til" dates. 2008 should be no exception, but if you’re paying attention it’s time to move onto the stuff that works.

This useful review of techniques that Google clamped down on this year included:

Google (Finally) Responds to Directory Question

The recent slap a handful of directories experienced was unaccompanied by an explanation from Google, though the general consensus (maybe) was that Google’s webspam team was sending a message. Weeks later, WebProNews has wrangled a response from Google’s Webmaster Central team – sort of.

Finking On Paid Linking?
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It’s been a couple of weeks since it became apparent that Google was penalizing link directories – at least a few of them – knocking them out of the SERPs even for their own business names. There’s still no official word from Google on this, but there is plenty speculation that it wasn’t algorithmic.

Biz-Dir Talks About Google De-Indexing
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WebProNews reporter Jason Miller spoke on the phone with Biz-Dir.co.uk owner David Eaves about his contention that Google de-indexed a large portion of his directory. He suggests that Google may have done this manually rather than algorithmically.

Read more on this in our article titled: "Is Google Hitting Directory Links?".

» Click here to listen to the audio of this interview, or read the transcript below. Visit Biz-Dir.co.uk here

Is Google Hitting Directory Links?
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Algorithmic flux or selective penalization? Nobody’s sure and nobody that can answer is talking so far, but paid link directories have been plummeting in Google search results. Many are not ranking for their own business name, according to reports, even though webmasters have not received penalty notices.