Businesses have had the idea that “content is king” pounded into their brains for years. If you want to thrive online, you have to have compelling content that people want to read. The other side of that coin, however, is …

This week, StumbleUpon launched a new iOS app with some big changes to the homepage and how users stumble through content, among other things (see our full review and interview with the company here). While the changes have only come …

Some things don’t change. StumbleUpon, after all these years, can still be a great driver of traffic to your website, despite how little it has changed in comparison to other social services. Think about how much Facebook has changed over …

Content+ put together the following infographic breaking down “the anatomy of content marketing,” which it calls the “heart of online success”. It draws on data from a variety of sources as cited at the bottom. Some interesting stats it lays …

Update:Following the publication of this piece, we were reached by Skyword, who appears to take exception to being linked to the “content farm” label. I think people have somewhat different ideas of what the term means. Demand Media CEO Richard …

How many times have you heard people (including me) rant and rave about the internet marketing benefits of great content? A lot, I’m guessing.  But how many of those pundits and the practitioners that read them stop to consider, What …

The pressure of competition and desire for business growth pushes marketers towards tactics that promise quick wins. Pundits advocate strategy first (been there) but doing so in a comprehensive way isn’t always practical, especially when it comes to areas like …

The trend towards “brands as publishers” over the past year has an increasing number of businesses entering the world of content in ways that are creating new opportunities for online marketing. The notion of brands publishing editorial is nothing new …

I recently had an interesting discussion with Ron Jones who is writing a book specifically on using keywords for online marketing called “Keyword Intelligence“. He was researching for the content marketing portion of the book and we talked about where …

If you want to generate more advertising revenue and affiliate income from your blog, this post is just for you!

I visited a blog earlier, which had Google adwords inserted several times into the post I was hoping to read.  The sidebar was auto-running video ads, which were extremely distracting.  This combined to make the site look cheap and caused me to rethink the quality of the content.  5 seconds after arriving, I was on another site.

Google sites handle about 88 billion searches each month. YouTube is the second most popular search engine second only to Google. Facebook is now over 600 million users.

Gather.com is a site that started as a social networking site, but is now a demand-driven media company, attracting 7 million unique visitors per month (and growing), according to the company. Demand-driven media is certainly a competitive industry these days with companies like Demand Media, AOL, Yahoo and others all playing their roles.