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Microsoft’s Surface Is Dead Last In Tablet Web Traffic Generation

Microsoft’s Surface Is Dead Last In Tablet Web Traffic Generation

By Zach Walton December 11, 2012 | 6 Comments

It’s been speculated that Microsoft’s Surface tablet may not be doing that well. There’s not been any solid numbers yet from Redmond, but a new report out of Chitika seemingly confirms the speculation. Chitika Insights published a report this morning …

Should Google Be Worried about Google+? Should Google Be Worried about Google+?
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What’s up with Google+? One day, reports say how much the service has grown, and the very next day, they say just the opposite. The unfavorable reports have even gone to the extreme to call it dead.

FTC Settles With Chitika Over Online Ad Tracking
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The Federal Trade Commission said today it has reached a settlement with online advertising company Chitika, that ends the company‚Äôs allegedly deceptive practice of tracking peoples’ activities even after they opted out of online tracking on Chitika’s website. The FTC …

Report: Bing Leaps Over Yahoo in the Search Market
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Chitika revealed its July search stats today, which have Bing at #2 in the search market, over partner Yahoo.

"July is over, and we have stats: in looking at the full month’s traffic, Google remains unassailable in its #1 spot, and Bing beats out Yahoo! by a few percentage points for the #2 spot," the firm says. "AOL and [Ask] continue to jockey for 4th place."

How Important is Firefox in the Battle for Search Market Share?
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Chitika has provided some very interesting search market-related findings. According to the firm, Firefox is responsible for a significant amount of Google’s share. In fact, based on the sample looked at, there were more Firefox-based Google searches than total searches from Bing or Yahoo.

It’s important to note that this isn’t representative of the entire search market, but it’s an interesting finding that may indeed have bigger implications in that market.

Using Facebook Traffic to Drive Brand Loyalty
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WebProNews recently covered a study from Chitika, which found that Facebook was the most valuable social media tool for driving repeat readers to content sites. The study was based on 33 million unique users across Chitika’s publisher network in September. It compared the number of visitors coming from major traffic sources Digg, Facebook, Google, Yahoo, Bing, and Twitter, to the number of times those visitors came back to the referred site.

What Twitterers Want: News
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Twitter can be a lot of things for a lot of different people. However, according to online ad network Chitika, more of them want news than anything else. Chitika released results from a study of its users, looking at what Twitter users want.

Chitika categorized the sites that get the most links from Twitter. Here’s how it shakes out by genre according to the ad network:

The Most Loyal Traffic Comes from Facebook
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There’s no question that search engines can be a tremendous source of traffic. Social networks are also proving to be big traffic generators for a lot of content producers, and Twitter is one of the big ones.

However, it is Facebook and Digg that are driving the most repeat readers according to a study conducted by online ad network Chitika. Traffic is great, but traffic that returns is even better.

$500m Across 50,000 Blogs Probably Low

A few days ago blog ad network Chitika released a study [PDF] co-sponsored by University of Texas, Dallas that projects revenue for the top 50,000 weblogs at $500 million.

Affiliate Summit: Contextual Advertising Options
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Pick something – a Web browser, toothpaste, whatever – that you’ve set against comparable products.  Maybe you gave those alternatives a fair chance, and came back to Product #1 in the end, anyway.  As Joel Comm weighed various contextual advertising options at Affiliate Summit 2007 East, it seemed like that same sort of circular journey was taking place, but you won’t hear me complain; it’s always nice to have extra choices.

Company To Elicit Blog Organization

Software firm Bingo Bango has made its Elicit blog client available, which can help manage a number of blogs from one interface.