All Posts Tagged Tag: ‘APIs’

LinkedIn Launches Highly Requested Ad API Program

LinkedIn is rolling out a new ads API program on the LinkedIn Ads platform. Early partners include Adobe, Bizo, and Unified. “API access will empower the tens of thousands of advertisers who use the LinkedIn Ads platform to achieve their goals using custom-built tools and solutions,” a spokesperson for the company tells WebProNews. “Advertisers will benefit from a number of …

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How Two Brands Effectively Utilized Google’s GEO API

Google has posted a new video to its Developers YouTube channel about a couple of campaigns that use the Geo API. The brands involved are Nature Valley Trail View and Band of Bridges. The campaigns come from the core creative teams at McCann Erickson NY, Goodby Silverstein & Partners and Famous Interactive. They talk to a Google Maps product expert …

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Google Wallet APIs Discussed In New Developer Video

Google put out a new Office Hours video for developers about Google Wallet APIs. Among other things, Peng Ying talks about Google Wallet for Online Commerce. “The idea is that right now, purchasing something on the mobile web is something that’s very time consuming and difficult…what we set out to do is to make this process more frictionless,” he says. …

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5 Cool Ways Developers Have Used Google Maps And Google Earth APIs

On its Geo Developers Blog, Google will highlight a “map of the week” each week, looking at different, interesting ways developers have used its APIs in their own applications. This month, Google launched MoreThanAMap.com showcasing some of these things, where you can find even more. Following are some interesting things that have been highlighted over the course of the year. …

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Google Launches New Google Maps APIs For Location-Enabled Apps

Google announced the launch of two new APIs for organizations who want to build their own location-enabled apps: the Google Maps Tracks API and the Google Maps Geolocation API. The Google Maps Tracks API lets organizations build apps that can store, display and analyze GPS data on a map. It’s built on top of Google’s cloud infrastructure, and includes geo-fencing, …

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Google Launches Google Apps Reseller API

Google has launched a new Reseller API for IT service providers and channel tools developers who want to scale their businesses. It enables these businesses to integrate and automate components of the Google APps reseller tools into their own customer and sales systems. The API supports Google Apps for Business, Google Drive Storage and Google Apps Vault, allowing resellers to …

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Bing Ads Get Editorial Exceptions (And Accompanying API)

Microsoft announced today that it is releasing Editorial Exceptions and the Exceptions API to all Yahoo Bing Network advertisers. The feature will let advertisers request exceptions to resolve editorial disputes, monitor progress of ad and keyword reviews, and easily filter editorial disapprovals and submit a request for exception within the advertiser’s Bing Ads account, Microsoft says. “If you’re using the …

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Google+ Developers Discuss Google+ History API

Google’s Google+ History API was recently revealed. It’s been compared to Facebook’s Open Graph, but uses Google+ connections to bring in updates from third-party services (Twitter, Foursquare, etc.). It also lets you choose what data from these services you want shared. The API collects what users have done with the apps, and adds it to their personal pages for sharing …

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Google Discusses The Content API For Google Shopping

Google has uploaded a recent Google Plus hangout it hosted, discussing the Content API for Google Shopping. In the video, Google discusses various community questions, library support and feature requests. A number of links are discussed in the video, so if you need to reference any of them, you can find them on the video page on YouTube. You can …

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Google Launches Links API For Affiliate Network

Google announced the beta launch of a new Links API for the Google Affiliate Network today. “Since we launched our first set of API’s, we’ve consistently heard from publishers that they want an automated, flexible way to access and serve affiliate ads to scale their marketing efforts, create more unique advertising experiences, and better monetize their websites,” Google said on …

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Google Analytics Multi-Channel Funnels Reporting Gets API

Google has released the Multi-Channel Funnels API, a feature the company says has been heavily requested since they released Multi-Channel Funnels in Google Analytics last year. “The API allows you to query for metrics like Assisted Conversions, First Interactions Conversions, and Last Interaction conversions, as well as Top Paths, Path Length and Time Lag, to incorporate conversion path data into …

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How To Get Started With The Google Places API In 15 Minutes

Google uploaded two videos about the Google Places API today. The first one is about getting started with the API, and the second one is a Q&A on the same topic. Together, you’re looking at about fifteen minutes of your time, and if this is something you think your app might be able to benefit from, you might as well …

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