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Google Helps You Get More Conversions From iOS Users Google Helps You Get More Conversions From iOS Users

97% of mobile shoppers abandon their shopping carts. That’s a stat Google has been tossing around for about two years (hopefully it’s gotten a little better since then). Either way, Google is expanding a feature it launched on Android over …

Twitter Launches ‘Twitter Marketing Platform Program’ Twitter Launches ‘Twitter Marketing Platform Program’

Twitter announced the launch of the Twitter Marketing Platform Program, a new brand encompassing its network of partners – both through its Ads API and in measurement and targeting. “The companies in our new Marketing Platform Program have helped their …

Google Explains Wallet Objects Concepts (Templates, Classes, Objects) Google Explains Wallet Objects Concepts (Templates, Classes, Objects)

Google has put out a new informational developer video about the Wallet Objects platform, discussing templates, classes and objects. Google developers Maru Ahues Bouza and Peng Ying give you an in-depth overview. The two recently discussed the Wallet Objects API …

Pinterest Launches API, Partners With A Bunch Of Sites Pinterest Launches API, Partners With A Bunch Of Sites

Pinterest has launched an API, and partnered with a handful of brands to surface popular pins on their websites. Participating brands include AllRecipes, Better Homes and Garden, BuzzFeed, Disney’s Babble and BabyZone, Elle Magazine, Mashable, ModCloth, NBC News Digital’s iVillage, …

Here’s A Lesson On The Google Wallet Objects API Java Quick Start Here’s A Lesson On The Google Wallet Objects API Java Quick Start

Google has put out a new Google Developers Live video on YouTube discussing the Wallet Objects API and how to get started with their Java quick start sample. This is designed to help developers get started with their integration quickly. …

Facebook Android SDK Gets Major Update Facebook Android SDK Gets Major Update
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Facebook announced today that it has launched a major update to its Android SDK, bringing Share Dialog and support for the Object API to the operating system. “The Share Dialog offers a lightweight and consistent way to enable sharing to …

Google+ For Android Gets Better Apps Support As Google Launches Google+ Domains API Google+ For Android Gets Better Apps Support As Google Launches Google+ Domains API
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As previously reported, Google is launching an update to its Google+ app for Android with a number of changes. Among them are some new features specifically for Google Apps customers. For example, the app supports multiple account, so coworkers can …

LinkedIn Mobile Gets Job Application Functionality LinkedIn Mobile Gets Job Application Functionality

LinkedIn announced on Monday that it has added mobile job application functionality across its iOS and Android apps, as well as its mobile site. Those members seeking jobs will start seeing a new “Apply” button if the company they’re applying …

LinkedIn Opens Up Company Page APIs LinkedIn Opens Up Company Page APIs

LinkedIn just announced that it’s opening up its company page APIs. This means developers can enable marketers to publish content to LinkedIn Company Pages, monitor conversations in real time and get analytics from the pages. “Initially available to a select …

Google Analytics Real Time API Launches In Beta Google Analytics Real Time API Launches In Beta
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Google has just extended an invitation to developers and marketers to take part in the beta for the Real Time Reporting API for Google Analytics. Google first launched real time analytics back in 2011. Since then, it’s been a must-use …

Diffbot Uses Robots To Extract Data From E-commerce Sites Diffbot Uses Robots To Extract Data From E-commerce Sites
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Diffbot announced today that it is relasing a new API that uses robots to understand and extract data from e-commerce sites. The robotics company, which uses vision, machine learning and artificial intelligence to analyze and extract data from web pages, …

Facebook Launches Local Currency Payments API, Sets Date For Facebook Credits Death Facebook Launches Local Currency Payments API, Sets Date For Facebook Credits Death

About a year ago, Facebook announced that it was launching subscription payments and local currency support for in-app payments while getting rid of Facebook Credits. In March, the company previewed local currency payments for game developers. Today, Facebook announced that …

Google Launches Google Maps Engine API Google Launches Google Maps Engine API

Google has announced the launch of the Google Maps Engine API, which lets developers use Maps Engine in their own apps for the first time. Last year, Google relaunched Google Earth Builder as Google Maps Engine. “Maps Engine lets organizations …

Google Analytics Gets Content Experiments API Google Analytics Gets Content Experiments API
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Google announced today that is launching a Content Experiments API for Google Analytics. This is a tool developers can use to test site content with programmatic optimization, and turn Google Analytics into an A/B testing platform. “By utilizing our multi-armed …

Here’s Everything You Need To Know About Google Play Game Services Here’s Everything You Need To Know About Google Play Game Services

During today’s Google I/O keynote, the company announced Google Play game services – a series of APIs that help developers add more features and value to their Android and iOS games. Much like Apple’s Game Center or Xbox Live, Google …

Google Aims To Simplify Mobile Shopping With ‘Instant Buy’ [Google I/O] Google Aims To Simplify Mobile Shopping With ‘Instant Buy’ [Google I/O]

According to Google, the abandonment rate of shopping carts on mobile is a whopping 97%. With that, they’re providing an HTML5 autocomplete function in mobile Chrome, and a new Google Wallet “Instant Buy” API to fill out info in three …

Want To Build Something For Google Glass? This Video Is A Good Place To Start Want To Build Something For Google Glass? This Video Is A Good Place To Start

Google held a developer talk about Google Glass at SXSW last month. Developer advocate Timothy Jordan spoke to developers about the Google Mirror API, which is what they’ll use to build services for Glass. He also gave a demo, and …

Adobe, HootSuite Talk About New Twitter Marketing Integrations Adobe, HootSuite Talk About New Twitter Marketing Integrations

As previously reported, Twitter has officially launched its Ads API. Initial partners include: Adobe, HootSuite, Salesforce, SHIFT and TBG Digital. Adobe shared some early results, as its Media Optimizer tool (which manages over $2 billion in annual ad spend) utilizes …

Twitter Officially Launches Twitter Ads API Twitter Officially Launches Twitter Ads API

Twitter has announced the official launch of the Twitter Ads API after testing it with partners since January. The first five partners include: Adobe, HootSuite, Salesforce, SHIFT and TBG Digital. “Since we launched Promoted Tweets in April 2010, marketers have …

Google Makes AdWords API Usage Free Google Makes AdWords API Usage Free

Google announced that it is going to start making AdWords API usage free starting March 1. They’re doing away with the preferred pricing model. There will be two levels of API access once the changes take effect: basic and standard. …

Facebook Blocks Yandex’s New Wonder App (And Twitter’s Vine) From Data Facebook Blocks Yandex’s New Wonder App (And Twitter’s Vine) From Data

On Thursday, Russian search company Yandex launched a new social search app for the iPhone, called Wonder. The app relied on Facebook, Twitter, Instagram, Foursquare, iTunes and Last.fm data. Unfortunately for Yandex, Facebook pulled access to its data, which was …