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SEOmoz Acquires Twitter Analytics Company Followerwonk SEOmoz Acquires Twitter Analytics Company Followerwonk
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SEOmoz announced that it has acquired Twitter Analytics company FollowerWonk. “In true Moz style, the ‘Wonkers’ will become ‘Mozzers’ which will allow SEOMoz to expand its current capabilities to include a social aspect, helping customers search Twitter profiles, compare two …

Today Is Your Last Day to Use the Old Version of Google Analytics Today Is Your Last Day to Use the Old Version of Google Analytics
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Stubborn hold-outs, your time has come. Starting tomorrow, you’re going to have to use the new version on Google Analytics. That’s because Google announced today that they are officially retiring the old version. To be fair the Google, they did …

Google Adds A New Kind Of Referrer For Ad Clicks Google Adds A New Kind Of Referrer For Ad Clicks

Google announced today that it’s making a change to how some clicks coming from Google appear in traffic logs and web analytics software, though Google Analytics itself will not be affected by the change. There are now three possible referrers. …

New Compete Data: Top Business And Tech Sites New Compete Data: Top Business And Tech Sites
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Compete has released its new analytics numbers for May. Following is a list of some of the web’s popular destinations for tech, business, search and social media news, and what Compete lists as their unique monthly visitors (US Only). This …

Yahoo Drops Analytics-Only Customers Yahoo Drops Analytics-Only Customers
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Yahoo announced some changes to Yahoo Web Analytics. Specifically, it is discontinuing services for analytics-only customers and the Yahoo Web Analytics Consultant Network. “In 2008, Yahoo! acquired IndexTools to offer web analytics and deep insights for small-and-medium business customers leveraging …

Mad Men Gives Jaguar A Coastal Google Search Bump Mad Men Gives Jaguar A Coastal Google Search Bump

[WARNING: Mad Men Season 5 spoilers ahead] This season of AMC’s Mad Men has been thrilling, poignant, heartbreaking, surprising, and might possibly have catapulted the show back into the title of “Best on TV” (apologies to Game of Thrones). Each …

Google Analytics Switching Over To Core Reporting API Next Week Google Analytics Switching Over To Core Reporting API Next Week

If you’re a user of Google Analytics, then no doubt you’re familiar with the Data Export API. You are also probably aware that Google replaced the Data Export API with the Core Reporting API in December of last year. Google …

Google Analytics Social Reports Move To Traffic Sources Google Analytics Social Reports Move To Traffic Sources

Google recently announced some new social reports, and now the company has announced that it’s consolidated the locations of social reports in general. Specifically, the Social Engagement, Social Actions, and Social Pages reports, which were previously listed in the Audience …

Facebook Adds New Analytics Tool for Brands Facebook Adds New Analytics Tool for Brands

Facebook stock, as of now, sits at $33.03, and some speculate that there truly is no limit on how low it can go. One of several factors that might’ve contributed to the sensational IPO’s less than stellar performance is a …

Dear Twitter Analytics…You’re Late Dear Twitter Analytics…You’re Late
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We were first given a glimpse of what Twitter Analytics would look like in late 2010 and told that they would be released by the end of the year. Well, that time frame passed and still no native Twitter Analytics. …

Is Google’s New TV Ad Model A Step Forward Or Backward? Is Google’s New TV Ad Model A Step Forward Or Backward?

Google is in the process of drastically changing how online advertising is measured. Last month, the search and advertising giant announced its Brand Activate Initiative that is geared toward addressing the measurement challenges that brand marketers face.

Google Analytics Social Reports Get Backlink URLs, Post Titles Google Analytics Social Reports Get Backlink URLs, Post Titles
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In March, Google announced the release of new social reports in Google Analytics. These included an Overview Report, a Conversion Report, a Social Sources report, a Social Plusgins report, and an activity stream tab. Today, the company announced some further …

Nine Analytics Tips to a Hassle-Free Site Migration Nine Analytics Tips to a Hassle-Free Site Migration

Many site owners and marketing managers experience data loss and lose visibility into their marketing activities and site performance which potentially could negatively impact the bottom line. This article examines practical steps to maintain and improve the quality of your …

IBM Acquires Varicent Software & Gains Analytics IBM Acquires Varicent Software & Gains Analytics

Today IBM announces yet another software company acquisition. This time its Varicent Software, a noteworthy provider of analytics software for compensation and sales performance management.Varicent automates the collection and presentation of sales data across finance, sales, human resources and IT …

Google+ Pages In Google Analytics Soon To Be A Reality Google+ Pages In Google Analytics Soon To Be A Reality

It looks like Google may be gearing up to offer even more social data in Google Analytics than originally thought. Arvid Bux at DutchCowboys.nl (via State of Search) blogged about a presentation Google gave, indicating that you will soon be …

Facebook Page Insights Tool Gets Some Improvements Facebook Page Insights Tool Gets Some Improvements

Facebook is making changes to its Page Insights. “The updates are designed to give you more insight into what happens when people engage with your Page posts and share them with their friends,” the company says in a post on …

Google Maps Analytics For Business Opens Up Troves Of New Site Data Google Maps Analytics For Business Opens Up Troves Of New Site Data

Google Analytics is an invaluable tool for any business working on developing their brand in how it allows businesses to study many different variables such as where the web traffic is coming from, how much time was spent on their …

Google Analytics Gets Some UI Tweaks Google Analytics Gets Some UI Tweaks
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Google announced the launch of an updated user interface for Google Analytics. The company says the tweaks were in response to user feedback (they do listen sometimes). “We are particularly proud of the attention to detail that our user experience …

Facebook Page Insights Gives Business New Analytics Tool Facebook Page Insights Gives Business New Analytics Tool
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In addition to Facebook announcing yesterday at fMC that users will start seeing ads with the mobile app, another tool that Facebook will be offering to businesses looking to expand their presence on the site is Facebook Insights. In a …

SEO, Analytics, Financials, All In One Place SEO, Analytics, Financials, All In One Place

How’s business? It’s a question small business owners are asked a lot. But it’s one that is increasingly difficult to answer because of the complexities of running a modern business. WebControlRoom.com is a free tool that has been developed to …

Cirque du Soleil Oscar Performance Steals The Show According To Twitter Cirque du Soleil Oscar Performance Steals The Show According To Twitter

We’re already aware that Twitter was pretty much dominated by Oscar discussion on Sunday evening, but what part of the show really set users’ thumbs in motion? Was it host Billy Crystal’s opening routine? Was it when Meryl Streep shocked …