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alcohol
New Web Site Aims To Reduce Alcohol Problems
By Mike Sachoff
The National Institute on Alcohol Abuse and Alcoholism (NIAAA) has launched a new Web site aimed at educating people about their risk of alcohol problems.
The site, Rethinking Drinking, offers evidence-based information about risky drinking patterns, the alcohol content of drinks, and the signs of an alcohol problem, along with information about medications and other resources to help people who chose to cut back or quit drinking.
Get Liquored Up with AdWords
By Chris Crum
Google has gone and made some revisions to its policy for alcohol ads for AdWords. You might recall that they were not allowing alcohol ads, but then around Halloween, they began permitting beer, champagne, and wine ads.
Facebook Revises Alcohol App Policy
Facebook has lifted its restrictions on applications that contain content that promote or reference the sale of alcoholic beverages.The company says it will use its Demographic Restriction feature to manage the way alcoholic content appears to its users. Facebook's restriction technology is based on a combination of what information a user has entered and verified on the site along with IP targeting by location.
Google Opens Door To More Alcohol Ads
Happy Halloween, everyone. As beer enthusiasts should know, this is the perfect day to enjoy a nice bottle of pumpkin ale, and thanks to a recent policy change at Google, advertisers are much more likely to point the fact out. The search giant, you see, is now permitting beer, champagne, and wine ads.
Google Breaks Own Liquor Ad Ban
Google appears to be breaking its own rules on the subject of displaying advertisements for alcoholic drinks such as rum, gin or vodka, with Vodka making a comeback in Google's Search Results. According to Search Engine Watch, Google has begun displaying Vodka advertisements with a list of its Vodka advertisers at the top of the page.
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