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Study Breaks Down The Demographic Of Bloggers
By Manoj Jasra · June 7, 2010

Social Media monitoring company, Sysomos has just released a study in which they analyzed over a 100 million blogs and reported data on age, gender and location of bloggers.

Age Differences Between MySpace and Facebook Users
By Manoj Jasra · February 10, 2010

comScore’s recent digital year in review reveals that the MySpace demographic has gotten younger over the last year whereas Facebook’s 24 & under crowd decreased and its 25-34 year segment increased.

An analysis of demographic composition of Facebook, MySpace and Twitter users revealed important differences that reflect their appeal to various audiences.

The Growth of Twitter and Facebook Use By Age Demographic
By Lisa Braziel · August 6, 2009

As I noted in my last article about the subtle shifts happening within MySpace, social network audience demographics are always on the move.

Older Generations Are Flocking To Twitter
By Frank Reed · April 8, 2009

The folks at comScore put some numbers to what everyone already suspects. Twitter traffic is growing at a very rapid rate. What may surprise some are the people that are leading the charge. They also say that the March numbers to be released in the next week will raise some eyebrows as well.

Older Women The ‘Dominant’ Demographic On Facebook
By Taylor Pratt · February 4, 2009 · 2

Yep, you read that headline right. According to MediaPost, women over the age of 55 are the fastest-growing user group on Facebook over the last three months.

Does Age Matter In Marketing?
By Rohit Bhargava · October 20, 2008

Sometimes I can’t resist a post that will result in a few irate responses. This is likely going to be one of them. It is essentially about my distaste for something that I have seen far too many marketers blindly rely on … age statistics. Just about every web site that tries to sell advertising reports on the age stats of their visitors. Television programs report on their ability to reach wide demographics whether it is the "coveted" 18-34 males or moms from 25-44. Let’s face it …

18 Or Older To Use Google?
By Philipp Lenssen · March 28, 2008

Google has this bit in their terms of service:

You may not use the Services [defined as “Google’s products, software, services and web sites"] and may not accept the Terms if … you are not of legal age to form a binding contract with Google

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