Square announced the launch of the Square Directory, which it is calling "the first web-based search engine that enables customers to discover their favorite places by location or specific items; as well as find loyalty deals and specials."
As the company notes, people can also use it to simply find new businesses where they can pay with Square Wallet.
“Square directory gives people the power to instantly find whatever they are craving, from a BLT to a bicycle,” said Square’s Director of Directory, Ajit Varma. “Everyday the directory grows with diverse businesses and allows them to display item-level information to new customers.”
Square is processing over $8 billion in payments a year, and has signed up over 2 million people and businesses. The directory should be quite helpful to consumers if they're intent on using Square Wallet as a payment option more.
Earlier this week, the company announced that it acquired design firm 80/20. Last month, Square closed a new round of funding from Citi Ventures, Rizvi Traverse Management, and Starbucks Coffee Company.