CNN reports, "It's official," and says the deal is valued at about $200 million.Re/Code originally had it at over $100 million.
Still no official announcement from Klout or Lithium.
The news originally came just after Klout launched a major redesign aimed at helping users build their Klout scores by recommending content for them to share.
Last month, a Klout spokesperson told WebProNews, "Klout doesn’t comment on rumor or speculation," when asked about the acquisition.
Image via Klout